陌亲 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 陌亲's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 陌亲.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 陌亲
App Name : 陌亲
Logo：
OS : Android
Network : 快手,今日头条,火山小视频
Developer : 海南乐秀科技有限公司
Publisher : 今日头条
Total creative ads during the time period : 194
Duration : 182
Popularity : 9,973
Check ASO Keywords of 陌亲
2. 陌亲’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 陌亲 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 陌亲 in the recent period. As of 2021-03-07, among the 陌亲‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-07, 陌亲's the proportion of networks impressions are placed like this:
今日头条's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-07, 陌亲‘s network with the most ads is 今日头条 and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of 陌亲
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 陌亲. We can see some advertising trends.
Top 1 Ad Creative of 陌亲
Ad Details ：
Headline ：同城交友,一对一聊天,聊得来就交往,可长期联系
Text ：
Top 2 Ad Creative of 陌亲
Ad Details ：
Headline ：同城交友,一对一聊天,聊得来就交往,可长期联系
Text ：
Top 3 Ad Creative of 陌亲
Ad Details ：
Headline ：吉林单身小姐姐在这里尝试情侣生活,你能满足她得要求吗?
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 9 | 9 | 9 |
| Popularity | 68 | 68 | 68 |
| Dimensions | 686 x 390 | 686 x 390 | 686 x 390 |
| Creative Type | Image | Image | Image |
| Network | 快手 | 快手 | 快手 |
| Related Ads | 1 | 1 | 1 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for 陌亲 in recent advertising is 快手, and the main creative type is Image.
In conclusion: The above is a free 陌亲's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 陌亲, you can click the app name below to view related reports, or you can find more info in ASOTools.