陌陌极速版 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 陌陌极速版's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 陌陌极速版.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 陌陌极速版
App Name : 陌陌极速版
Logo：
OS : Android
Network : 腾讯社交广告（广点通）,今日头条,趣头条
Developer : 北京陌陌信息技术有限公司
Publisher : 中华万年历,成语消消消,极速清理管家轻量版,新2048,极速清理大师
Total creative ads during the time period : 4,227
Duration : 421
Popularity : 263,555
Check ASO Keywords of 陌陌极速版
2. 陌陌极速版’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 陌陌极速版 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 陌陌极速版 in the recent period. As of 2021-03-11, among the 陌陌极速版‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 13.64%, Playable Ads category's proportion is 0.0%, Image category's proportion is 86.36%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, 陌陌极速版's the proportion of networks impressions are placed like this:
腾讯社交广告（广点通）'s proportion is 47.12%,
西瓜视频's proportion is 1.35%,
头条穿山甲's proportion is 1.35%,
's proportion is ,
's proportion is .
In the date of 2021-03-11, 陌陌极速版‘s network with the most ads is 腾讯社交广告（广点通） and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of 陌陌极速版
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 陌陌极速版. We can see some advertising trends.
Top 1 Ad Creative of 陌陌极速版
Ad Details ：
Headline ：承德附近单身妹子，想找个聊天的男生，有意的来
Text ：陌陌极速版
Top 2 Ad Creative of 陌陌极速版
Ad Details ：
Headline ：
Text ：200元红包已到账，做任务提现
Top 3 Ad Creative of 陌陌极速版
Ad Details ：
Headline ：石家庄的人都在领，恭喜获得200元签到红包~
Text ：必得200元，先到先得
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 223 | 199 | 196 |
| Popularity | 888 | 834 | 814 |
| Dimensions | 640 x 360 | 360 x 640 | 640 x 360 |
| Creative Type | Video | Video | Video |
| Network | 趣头条 | 趣头条 | 趣头条 |
| Related Ads | 2 | 2 | 2 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for 陌陌极速版 in recent advertising is 趣头条, and the main creative type is Video.
In conclusion: The above is a free 陌陌极速版's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 陌陌极速版, you can click the app name below to view related reports, or you can find more info in ASOTools.