Grim Soul: Dark Fantasy Survival Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Grim Soul: Dark Fantasy Survival’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Grim Soul: Dark Fantasy Survival.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Grim Soul: Dark Fantasy Survival

App Name : Grim Soul: Dark Fantasy Survival


Grim Soul: Dark Fantasy Survival-SocialPeta

OS : Android

Network : Facebook,Google Ads(Admob),Instagram

Developer : Kefir!

Publisher : Grow Empire: Rome,罪と罰2 -犯人は誰だ!?- 謎解き推理ミステリーサスペンス,Draft Simulator for FUT 19,Crush Them All,Lep's World ????,Noble Man (Choices Text Adventure),箱中少女

Total creative ads during the time period : 647

Duration : 905

Popularity : 69,350

2. Grim Soul: Dark Fantasy Survival’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Grim Soul: Dark Fantasy Survival in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Grim Soul: Dark Fantasy Survival in the recent period. As of 2020-09-07, among the Grim Soul: Dark Fantasy Survival‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 98.15%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 1.85%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Grim Soul: Dark Fantasy Survival’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 43.9%,

Audience Network’s proportion is 30.15%,

Instagram’s proportion is 18.2%,

Messenger’s proportion is 7.75%,

’s proportion is .

In the date of 2020-09-07, Grim Soul: Dark Fantasy Survival‘s network with the most ads is Facebook and its proportion is 33.33%.

3. Top 3 Ad Creative Analysis of Grim Soul: Dark Fantasy Survival

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Grim Soul: Dark Fantasy Survival. We can see some advertising trends.

Top 1 Ad Creative of Grim Soul: Dark Fantasy Survival

Ad Details :

Headline :Can you survive battle?

Text :Loot, build, survive.

Top 2 Ad Creative of Grim Soul: Dark Fantasy Survival

Ad Details :

Headline :New Survival Game

Text :Grim Soul is a free-to-play dark fantasy survival MMORPG. A once-prosperous Imperial province, the Plaguelands are now covered in fear and darkness. Its inhabitants have turned into endlessly wandering souls. Your goal is to survive as long as you can in this dangerous land. Collect resources, build...

Top 3 Ad Creative of Grim Soul: Dark Fantasy Survival

Ad Details :

Headline :Last Day on Earth: Survival

Text :New location spotted! You can hang out with your clan and prepare to global domination there! ⚡ Please stand clear of the closing doors. Next station: Zombie-apocalypse 💀

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 198 187 161
Popularity 996 992 942
Dimensions 1280 x 720 600 x 314
Creative Type Video Image Image
Network Google Ads(Admob) Facebook Twitter
Related Ads 1 1 1
Countries Australia,Canada,United Kingdom,United States Mongolia,Germany,Paraguay,Portugal,Austria,Qatar,Mali,Kenya,Ireland,China,Tunisia,Central African,The British Virgin Islands,Belgium,Guatemala,Panama,Monaco,Grenada,DR Congo,Czech United States,Australia,United Kingdom,Canada
Language English English English

Through the above analysis, we can see that the most effective channel for Grim Soul: Dark Fantasy Survival in recent advertising is Google Ads(Admob), and the main creative type is Video.

In conclusion: The above is a free Grim Soul: Dark Fantasy Survival’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Grim Soul: Dark Fantasy Survival, you can click the app name below to view related reports.