露天拍賣 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 露天拍賣's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 露天拍賣.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 露天拍賣
App Name : 露天拍賣
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : PChome eBay Co., Ltd.
Publisher : Instagram,Facebook,Christmas Wishes,BB改名 預測生男生女 - BigDay2u,Christmas Music,Christmas Frame 2018
Total creative ads during the time period : 668
Duration : 963
Popularity : 86,043
Check ASO Keywords of 露天拍賣
2. 露天拍賣’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 露天拍賣 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 露天拍賣 in the recent period. As of 2021-03-15, among the 露天拍賣‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 75.0%, Carousel category's proportion is 25.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, 露天拍賣's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.75%,
Messenger's proportion is 33.71%,
Instagram's proportion is 16.29%,
Audience Network's proportion is 16.25%,
's proportion is .
In the date of 2021-03-15, 露天拍賣‘s network with the most ads is Facebook and its proportion is 37.5%.
3. Top 3 Ad Creative Analysis of 露天拍賣
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 露天拍賣. We can see some advertising trends.
Top 1 Ad Creative of 露天拍賣
Ad Details ：
Headline ：MIT 進興毛巾企業社
Text ：
Top 2 Ad Creative of 露天拍賣
Ad Details ：
Headline ：歡迎光臨【豐模賞】
Text ：本賣場販售的商品包含壽屋模型&PVC完成品、野獸國、1/6&1/12可動人偶、McFarlane 麥法蘭以及其他美系玩具。
Top 3 Ad Creative of 露天拍賣
Ad Details ：
Headline ：歡迎光臨【豐模賞】
Text ：本賣場販售的商品包含壽屋模型&PVC完成品、野獸國、1/6&1/12可動人偶、McFarlane 麥法蘭以及其他美系玩具。
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 452 | 247 | 254 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 600 x 366 | 1018 x 310 | 1018 x 310 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Macau,Hong Kong,Taiwan | Taiwan | Taiwan |
| Language | Chinese (Traditional) | Norwegian | Norwegian |
Through the above analysis, we can see that the most effective channel for 露天拍賣 in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free 露天拍賣's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 露天拍賣, you can click the app name below to view related reports, or you can find more info in ASOTools.