龍族幻想 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 龍族幻想's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 龍族幻想.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 龍族幻想
App Name : 龍族幻想
Logo：
OS : iOS
Network : Audience Network,Facebook,Instagram
Developer : 始祖鳥互動娛樂
Publisher : Fotor - Photo Editor&Collage,Instagram,GulogGratis,OLX Classifieds,Un día más culto,TopBuzz: Notícias,Vídeos, GIFs,开箱模拟器 for 皇室战争,MakeupPlus - Virtual Makeup,appsGratis
Total creative ads during the time period : 1,998
Duration : 566
Popularity : 233,678
Check ASO Keywords of 龍族幻想
2. 龍族幻想’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 龍族幻想 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 龍族幻想 in the recent period. As of 2021-03-15, among the 龍族幻想‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, 龍族幻想's the proportion of networks impressions are placed like this:
Facebook's proportion is 32.76%,
Instagram's proportion is 32.5%,
Audience Network's proportion is 17.38%,
Messenger's proportion is 17.36%,
's proportion is .
In the date of 2021-03-15, 龍族幻想‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of 龍族幻想
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 龍族幻想. We can see some advertising trends.
Top 1 Ad Creative of 龍族幻想
Ad Details ：
Headline ：🛑身邊個姐姐玩到欲罷不能，立即開啟龍族幻想之旅 ▶～
Text ：🏆 #2020最受期待手遊 🌈 #殿堂級奇幻大作
🔷UE4顶级打造，自由度超高神作！
✅✅挑戰手遊最高畫質，強烈衝擊玩家視覺體驗！
Top 2 Ad Creative of 龍族幻想
Ad Details ：
Headline ：🛑身邊個姐姐玩到欲罷不能，立即開啟龍族幻想之旅 ▶～
Text ：🏆 #2020最受期待手遊 🌈 #殿堂級奇幻大作
🔷UE4顶级打造，自由度超高神作！
✅✅挑戰手遊最高畫質，強烈衝擊玩家視覺體驗！
Top 3 Ad Creative of 龍族幻想
Ad Details ：
Headline ：🛑身邊個姐姐玩到欲罷不能，立即開啟龍族幻想之旅 ▶～
Text ：🏆 #2020最受期待手遊 🌈 #殿堂級奇幻大作
🔷UE4顶级打造，自由度超高神作！
✅✅挑戰手遊最高畫質，強烈衝擊玩家視覺體驗！
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 261 | 260 | 260 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 400 x 224 | 398 x 224 | 1280 x 720 |
| Creative Type | Video | Video | Video |
| Network | Messenger | Messenger | Messenger |
| Related Ads | 1 | 1 | 1 |
| Countries | New Zealand,Thailand,Taiwan,Macau,Hong Kong,Canada,China | Hong Kong,China,Macau,Taiwan,Canada,Thailand,New Zealand | New Zealand,Thailand,Taiwan,Macau,Hong Kong,Canada,China |
| Language | Chinese (Traditional) | Chinese (Traditional) | Chinese (Traditional) |
Through the above analysis, we can see that the most effective channel for 龍族幻想 in recent advertising is Messenger, and the main creative type is Video.
In conclusion: The above is a free 龍族幻想's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 龍族幻想, you can click the app name below to view related reports, or you can find more info in ASOTools.