이니스프리 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 이니스프리's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 이니스프리.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 이니스프리
App Name : 이니스프리
Logo：
OS : iOS
Network : Facebook,Instagram,Google Ads(Admob)
Developer : Innisfree co.
Publisher : Instagram,Facebook,아이베이비 - 1등 유아용품 중고장터,BeMuslima,Pic Crossword Puzzles and Quiz,Guess Who? Movie star edition,Korean Food Recipes - 10k Recipes,Video Locker - Hide Videos,30 Day Fitness Challenge - Workout at Home
Total creative ads during the time period : 714
Duration : 894
Popularity : 40,702
Check ASO Keywords of 이니스프리
2. 이니스프리’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 이니스프리 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 이니스프리 in the recent period. As of 2021-03-16, among the 이니스프리‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, 이니스프리's the proportion of networks impressions are placed like this:
Facebook's proportion is 50.0%,
Instagram's proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, 이니스프리‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of 이니스프리
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 이니스프리. We can see some advertising trends.
Top 1 Ad Creative of 이니스프리
Ad Details ：
Headline ：이니스프리 온라인 첫 구매 시 인기템 2종 단 1천원에 겟!
Text ：
Top 2 Ad Creative of 이니스프리
Ad Details ：
Headline ：이니스프리 온라인 첫 구매 시 인기템 2종 단 1천원에 겟!
Text ：
Top 3 Ad Creative of 이니스프리
Ad Details ：
Headline ：이니스프리 온라인 가입 즉시 5천원 할인쿠폰 증정!
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 30 | 28 | 28 |
| Popularity | 146 | 140 | 139 |
| Dimensions | 426 x 240 | 426 x 240 | 426 x 240 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Korea | Korea | Korea |
| Language | Korean | Korean | Korean |
Through the above analysis, we can see that the most effective channel for 이니스프리 in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free 이니스프리's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 이니스프리, you can click the app name below to view related reports, or you can find more info in ASOTools.