Cracking the Chinese Mobile Game Market: Secrets to Successful Publishing

Cracking the Chinese Mobile Game Market: Secrets to Successful Publishing

Alternative Text

Cracking the Chinese Mobile Game Market: Secrets to Successful Publishing

January 31, 2-3 PM GMT+3


WATCH RECORDING

What we will discuss:

As one of the worlds' biggest game industries in the world (revenue $45.5 billion in 2022); China has a large number of gamers (664 million in 2022), and that figure is expected to increase to 730 million by 2027 (growth is about 10%), no one can deny the important role of Chinese mobile market. While navigating this dynamic landscape isn't a walk in the park, especially with new regulationscausing developers to hit the pause button.
In response to this challenging landscape, SocialPeta will team up with experts from Niko Partners, Gismart, Huqiao, and APPTUTTI to analyze Chinese mobile market trends and uncover the secrets in successful publishing in China.

What’s in it for you?

• In-depth analysis of the Chinese mobile marketing landscape.
• Insights into the current trends in gaming publishing post the introduction of new regulations.
• Exploring the Chinese ways to achieve user acquisition in local market.
• Suggestions and tips for successful publishing in China.

The Moderator & Panelists


Alternative Text
Charlie Cao
Head of Business Development
at SocialPeta

Alternative Text
Darang Candra
Director for East Asia and Southeast Asia Research
at Niko Partners

Alternative Text
Wojciech Jaworski
CEO and Founder
at Huqiao 琥桥

Alternative Text
Ernest Lebediev
China Marketing Lead
at Gismart

Alternative Text
Daniel Camilo
Marketing Director
at APPTUTTI

SocialPeta Marketing Partners


Alternative TextAlternative TextAlternative TextAlternative TextAlternative TextAlternative TextAlternative TextAlternative TextAlternative Text

Want to discuss marketing collaboration?

Get in touch with us: lina@socialpeta.com