101 GROUP Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 101 GROUP's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 101 GROUP.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 101 GROUP
App Name : 101 GROUP
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Vadim Sorokolat
Publisher : Instagram,Facebook,广告设计教程 for CorelDraw,表格制作教程 for excel - 轻松学office办公软件excel表格,Nighty Lantern 3D,GulogGratis
Total creative ads during the time period : 60
Duration : 605
Popularity : 26,172
Check ASO Keywords of 101 GROUP
2. 101 GROUP’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 101 GROUP in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 101 GROUP in the recent period. As of 2021-05-23, among the 101 GROUP‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-23, 101 GROUP's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-05-23, 101 GROUP‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of 101 GROUP
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 101 GROUP. We can see some advertising trends.
Top 1 Ad Creative of 101 GROUP
Ad Details ：
Headline ：101 GROUP 😀🤩
Text ：Занимаешься отделкой? 🤩 Изучи приложение! Это даст тебе возможность заниматься отделкой, а не вечными спорами и расчетами с заказчиками и рабочими! Как пример: 100% 🤔🤔🤔 ты же не можешь понять сколько денежных средств у тебя подотчётных! Именно сейчас. Ты можешь думать что у тебя всё записано, но! 🤷♂️🤷♂️🤷♂️ Сам себе на этот вопрос не ответишь! Именно эти знания не дадут тебе накатать "снежный ком". 😱
Top 2 Ad Creative of 101 GROUP
Ad Details ：
Headline ：Займись стройкой! Хватит быть счетоводом! 🎰
Text ：Пройди обучение внутри приложения! Оптимизируй время! Делигируй в команде! 💪💪💪Пускай отчеты делают мастера!
Top 3 Ad Creative of 101 GROUP
Ad Details ：
Headline ：Автоматизируй отчётность в стройке! 🏎🚀
Text ：Хватит тратить время на отчеты! 🤮Не взваливай всё на себя! Распредели нагрузку среди команды. Пускай каждый отвечает за себя.😈 Рассчитывайся исходя из цифр в приложении, а не листиков которые тебе часто суют работники!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 280 | 280 | 280 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 400 x 226 | 400 x 226 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 6 | 5 | 6 |
| Countries | Russia | Russia | Russia |
| Language | Russian | Russian | Russian |
Through the above analysis, we can see that the most effective channel for 101 GROUP in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free 101 GROUP's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 101 GROUP, you can click the app name below to view related reports, or you can find more info in ASOTools.