12th Tribe Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 12th Tribe's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 12th Tribe.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 12th Tribe
App Name : 12th Tribe
Logo：
OS : iOS
Network : Instagram,Facebook,Pinterest
Developer : 12th Tribe
Publisher : Instagram,Facebook
Total creative ads during the time period : 237
Duration : 514
Popularity : 29,588
Check ASO Keywords of 12th Tribe
2. 12th Tribe’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 12th Tribe in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 12th Tribe in the recent period. As of 2021-03-14, among the 12th Tribe‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, 12th Tribe's the proportion of networks impressions are placed like this:
Instagram's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-14, 12th Tribe‘s network with the most ads is Instagram and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of 12th Tribe
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 12th Tribe. We can see some advertising trends.
Top 1 Ad Creative of 12th Tribe
Ad Details ：
Headline ：Rock out with your tribe.
Text ：Crop tops that rock.
Top 2 Ad Creative of 12th Tribe
Ad Details ：
Headline ：Matisse Caty Fawn
Text ：Shop Our Seasonal Favorites - Your Closet Will Thank You 🙌🏽
Top 3 Ad Creative of 12th Tribe
Ad Details ：
Headline ：Matisse Caty Boots
Text ：Shop Our Seasonal Favorites - Your Closet Will Thank You 🙌🏽
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 126 | 50 | 50 |
| Popularity | 920 | 290 | 289 |
| Dimensions | 345 x 517 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Australia,United Kingdom,Canada,United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for 12th Tribe in recent advertising is Pinterest, and the main creative type is Image.
In conclusion: The above is a free 12th Tribe's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 12th Tribe, you can click the app name below to view related reports, or you can find more info in ASOTools.