Vanity Fair Italia Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Vanity Fair Italia's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Vanity Fair Italia.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Vanity Fair Italia
App Name : Vanity Fair Italia
Logo：
OS : Android
Network : Facebook,Messenger,Instagram
Developer : Edizioni Condè Nast
Publisher : Facebook,Instagram,Free Sound Effects
Total creative ads during the time period : 113
Duration : 438
Popularity : 20,874
Check ASO Keywords of Vanity Fair Italia
2. Vanity Fair Italia’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Vanity Fair Italia in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Vanity Fair Italia in the recent period. As of 2021-03-16, among the Vanity Fair Italia‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 77.78%, Carousel category's proportion is 22.22%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Vanity Fair Italia's the proportion of networks impressions are placed like this:
Facebook's proportion is 56.21%,
Instagram's proportion is 40.39%,
Messenger's proportion is 3.4%,
's proportion is ,
's proportion is .
In the date of 2021-03-16, Vanity Fair Italia‘s network with the most ads is Facebook and its proportion is 55.56%.
3. Top 3 Ad Creative Analysis of Vanity Fair Italia
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Vanity Fair Italia. We can see some advertising trends.
Top 1 Ad Creative of Vanity Fair Italia
Ad Details ：
Headline ：Ecco come si sono conosciute (e innamorate) le coppie reali
Text ：Come si sono incontrate le coppie più amate e chiacchierate di sempre?
Top 2 Ad Creative of Vanity Fair Italia
Ad Details ：
Headline ：Ecco come si sono conosciute (e innamorate) le coppie reali
Text ：Come si sono incontrate le coppie più amate e chiacchierate di sempre?
Top 3 Ad Creative of Vanity Fair Italia
Ad Details ：
Headline ：5 primi piatti siciliani da fare a casa
Text ：Ecco una carrellata di ricette isolane per veleggiare verso sud
Dalla classica pasta alla norma agli spaghetti con la mollica passando per gli anelletti al forno
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 402 | 402 | 158 |
| Popularity | 999 | 999 | 962 |
| Dimensions | 600 x 432 | 600 x 432 | 600 x 432 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | San Marino,Italy | Italy,San Marino | Italy,San Marino |
| Language | Italian | Italian | Italian |
Through the above analysis, we can see that the most effective channel for Vanity Fair Italia in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free Vanity Fair Italia's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Vanity Fair Italia, you can click the app name below to view related reports, or you can find more info in ASOTools.