ActiveCampaign Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the ActiveCampaign's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ActiveCampaign.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of ActiveCampaign
App Name : ActiveCampaign
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer :
Publisher : Instagram,Facebook,诛仙小说-ssssss,Basketball Shooting Stars,كبر عقلك,Funny Face Changer,Muslim Hijab Wedding Gown Photo Montage
Total creative ads during the time period : 176
Duration : 368
Popularity : 30,777
Check ASO Keywords of ActiveCampaign
2. ActiveCampaign’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser ActiveCampaign in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of ActiveCampaign in the recent period. As of 2021-03-16, among the ActiveCampaign‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 100.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, ActiveCampaign's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.33%,
Instagram's proportion is 33.33%,
Messenger's proportion is 33.33%,
's proportion is ,
's proportion is .
In the date of 2021-03-16, ActiveCampaign‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of ActiveCampaign
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ActiveCampaign. We can see some advertising trends.
Top 1 Ad Creative of ActiveCampaign
Ad Details ：
Headline ：12 Free Resources For Freelancers
Text ：Need some resources to help grow your freelance business? We've got you covered!
This free resource pack includes templates for client calls, a client payment tracker, a guide for your freelance website, and a cheat sheet for handling 33 different client objections.
You'll get:
✔️ 3 checklists with 105 total bullets, so you never miss an important point in the client relationship
✔️ Insights on how to handle 33 common client objections
✔️ 8 client follow-up email templates
✔️ Templates for invoicing, proposals, and payment tracking
✔️ 4 meeting agenda templates for productive client meetings
✔️ 1 guide for freelancer website essentials
Download your free pack today!
Top 2 Ad Creative of ActiveCampaign
Ad Details ：
Headline ：Import This Automation For Free
Text ：Your sign-up forms can ask for information — but what should you do with it? After someone fills out a form, you can use this pre-built automation recipe to sort them into segments. Then, automatically follow up with exactly what that person is interested in.
Top 3 Ad Creative of ActiveCampaign
Ad Details ：
Headline ：Création d'un webinaire
Text ：Cherchez-vous à partager votre expertise en ligne ? Ce guide gratuit vous sera d'une aide précieuse.
Présenter le contenu de votre webinaire est une chose (après tout, vous êtes un expert dans le domaine),
mais convaincre des personnes de s'y inscrire, assurer un suivi après l'événement et veiller à ce que tout se passe bien en est une autre.
Téléchargez ces modèles de webinaire gratuits pour accéder aux contenus suivants :
✔️ 1 modèle de présentation (avec instructions)
✔️ 3 listes de contrôle réunissant 111 points au total, afin de ne rien oublier
✔️ 1 modèle de script
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 230 | 256 | 92 |
| Popularity | 902 | 878 | 679 |
| Dimensions | 1200 x 630 | 400 x 400 | 1080 x 1080 |
| Creative Type | Image | Video | Image |
| Network | |||
| Related Ads | 2 | 3 | 1 |
| Countries | New Zealand,Spain,Mexico,Netherlands,Singapore,Brazil,Ireland,United Kingdom,Canada,Australia,United States,Germany | United States,Australia,United Kingdom,Canada | Sweden,Ireland,Netherlands,Finland,Belgium,United Kingdom,Canada,Denmark,Italy,Switzerland,Germany |
| Language | English | English | French |
Through the above analysis, we can see that the most effective channel for ActiveCampaign in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free ActiveCampaign's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to ActiveCampaign, you can click the app name below to view related reports, or you can find more info in ASOTools.