Al Rajhi Takaful Insurance Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Al Rajhi Takaful Insurance's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Al Rajhi Takaful Insurance.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Al Rajhi Takaful Insurance
App Name : Al Rajhi Takaful Insurance
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : AlRajhi Takaful
Publisher : Facebook,Instagram,SmartNews: Local Breaking News,为所有的邮箱应用: myMail,Ameba
Total creative ads during the time period : 323
Duration : 422
Popularity : 34,582
Check ASO Keywords of Al Rajhi Takaful Insurance
2. Al Rajhi Takaful Insurance’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Al Rajhi Takaful Insurance in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Al Rajhi Takaful Insurance in the recent period. As of 2021-05-28, among the Al Rajhi Takaful Insurance‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-28, Al Rajhi Takaful Insurance's the proportion of networks impressions are placed like this:
Facebook's proportion is 93.11%,
Instagram's proportion is 6.89%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-28, Al Rajhi Takaful Insurance‘s network with the most ads is Facebook and its proportion is 75.0%.
3. Top 3 Ad Creative Analysis of Al Rajhi Takaful Insurance
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Al Rajhi Takaful Insurance. We can see some advertising trends.
Top 1 Ad Creative of Al Rajhi Takaful Insurance
Ad Details ：
Headline ：احصل على تأمين تكافل الراجحي
Text ：احصل على تمديد تأمين تأشيرة الزائر ابتداءاً من 23 ريال 💚
Top 2 Ad Creative of Al Rajhi Takaful Insurance
Ad Details ：
Headline ：احصل على تأمين تكافل الراجحي
Text ：احصل على تمديد تأمين تأشيرة الزائر ابتداءاً من 23 ريال 💚
Top 3 Ad Creative of Al Rajhi Takaful Insurance
Ad Details ：
Headline ：احصل على تأمين تكافل الراجحي
Text ：احصل على تمديد تأمين تأشيرة الزائر ابتداءاً من 23 ريال 💚
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 164 | 137 | 104 |
| Popularity | 683 | 342 | 298 |
| Dimensions | 720 x 720 | 600 x 600 | 338 x 600 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Messenger | |
| Related Ads | 2 | 4 | 3 |
| Countries | United Arab Emirates,Egypt,Qatar,Lebanon,Kuwait,Azerbaijan,Israel,Bahrian,Saudi Arabia,Netherlands | Azerbaijan,Lebanon,Israel,Egypt,Bahrian,United Arab Emirates,Qatar,Saudi Arabia,Kuwait | Azerbaijan,Lebanon,Israel,Egypt,Bahrian,United Arab Emirates,Qatar,Saudi Arabia,Kuwait |
| Language | Arabic | Arabic | Arabic |
Through the above analysis, we can see that the most effective channel for Al Rajhi Takaful Insurance in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Al Rajhi Takaful Insurance's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Al Rajhi Takaful Insurance, you can click the app name below to view related reports, or you can find more info in ASOTools.