Allo SmartCare Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Allo SmartCare's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Allo SmartCare.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Allo SmartCare
App Name : Allo SmartCare
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : Allo Communications
Publisher : Instagram,Facebook
Total creative ads during the time period : 84
Duration : 503
Popularity : 31,013
Check ASO Keywords of Allo SmartCare
2. Allo SmartCare’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Allo SmartCare in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Allo SmartCare in the recent period. As of 2021-03-09, among the Allo SmartCare‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-09, Allo SmartCare's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.33%,
Audience Network's proportion is 33.33%,
Instagram's proportion is 33.33%,
's proportion is ,
's proportion is .
In the date of 2021-03-09, Allo SmartCare‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Allo SmartCare
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Allo SmartCare. We can see some advertising trends.
Top 1 Ad Creative of Allo SmartCare
Ad Details ：
Headline ：Video Calling Is In. “You’re Frozen,” Is Out.
Text ：As you work from home, there are a few things we can’t help you with:
🐈 Your cat deciding to sit in front of your monitor during an important video conference call.
🐶 Your dog barking at any UPS/ Fedex/ Amazon truck that drives by during nap time.
🧒 Your child deciding to do an art project… on your bedroom walls.
However there is plenty we can support you with:
🌎 Best in class internet speed.
👩💻 Predictable video conferencing connects.
☝️ Consistent upload and download speeds that allow you to connect remotely to your office seamlessly.
And during these times, you require the most predictable internet experience possible.
Our fiber network was built for this, for the unexpected, for the future.
We’re here to support you during this pandemic and for years to come.
Top 2 Ad Creative of Allo SmartCare
Ad Details ：
Headline ：ALLO is a Game Changer
Text ：From an international gaming champion, Jackson says ALLO is a life changer.
Top 3 Ad Creative of Allo SmartCare
Ad Details ：
Headline ：Working From Home Is In. Bad Internet Is out.
Text ：As you work from home, there are a few things we can’t help you with:
🐈 Your cat deciding to sit in front of your monitor during an important video conference call.
🐶 Your dog barking at any UPS/ Fedex/ Amazon truck that drives by during nap time.
🧒 Your child deciding to do an art project… on your bedroom walls.
However there is plenty we can support you with:
🌎 Best in class internet speed.
👩💻 Predictable video conferencing connects.
☝️ Consistent upload and download speeds that allow you to connect remotely to your office seamlessly.
And during these times, you require the most predictable internet experience possible.
Our fiber network was built for this, for the unexpected, for the future.
We’re here to support you during this pandemic and for years to come.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 234 | 201 | 198 |
| Popularity | 998 | 995 | 993 |
| Dimensions | 400 x 224 | 400 x 224 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Allo SmartCare in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Allo SmartCare's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Allo SmartCare, you can click the app name below to view related reports, or you can find more info in ASOTools.