Word Scramble - New Word Game Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Word Scramble - New Word Game's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Word Scramble - New Word Game.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Word Scramble - New Word Game
App Name : Word Scramble - New Word Game
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Audience Network
Developer : Hien Mai
Publisher : Instagram,在农场的乐趣 - 为孩子和幼儿拼图,美甲沙龙2,POTO - Photo Collage Editor,数学トレーニング（中学1年・2年・3年の数学計算勉強アプリ）,我眼神贼好-开心汉字消消乐,中学生漢字(手書き＆読み方)
Total creative ads during the time period : 26
Duration : 280
Popularity : 4,563
Check ASO Keywords of Word Scramble - New Word Game
2. Word Scramble - New Word Game’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Word Scramble - New Word Game in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Word Scramble - New Word Game in the recent period. As of 2020-08-20, among the Word Scramble - New Word Game‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-20, Word Scramble - New Word Game's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2020-08-20, Word Scramble - New Word Game‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Word Scramble - New Word Game
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Word Scramble - New Word Game. We can see some advertising trends.
Top 1 Ad Creative of Word Scramble - New Word Game
Ad Details ：
Headline ：Word Scramble - Word Search
Text ：Get Word Scramble now, the new addicting word search game that is loved by players around the world. Find hidden words, swipe them all in the correct order and you’ll clear the grid, growing your brain with every level. . Complete the levels and advance from being a simple Word Newbie to a Supe...
Top 2 Ad Creative of Word Scramble - New Word Game
Ad Details ：
Headline ：Word Scramble - Word Search
Text ：Can you find all the words?
Top 3 Ad Creative of Word Scramble - New Word Game
Ad Details ：
Headline ：
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 14 | 1 | 0 |
| Popularity | 82 | 51 | |
| Dimensions | 600 x 314 | 320 x 400 | |
| Creative Type | Image | Video | |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 0 |
| Countries | Australia,Canada,United Kingdom,United States | Canada,United Kingdom,United States,Australia | |
| Language | English | English |
Through the above analysis, we can see that the most effective channel for Word Scramble - New Word Game in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Word Scramble - New Word Game's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Word Scramble - New Word Game, you can click the app name below to view related reports, or you can find more info in ASOTools.