Ame Digital Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Ame Digital's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Ame Digital.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Ame Digital
App Name : Ame Digital
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : B2W - Companhia Global do Varejo
Publisher : Instagram,Facebook,Tap Tap Music-Pop Songs,地铁跑酷 - 官方中文版,梦幻花园 (Gardenscapes),开箱模拟器 for 皇室战争,OLX Classifieds
Total creative ads during the time period : 336
Duration : 843
Popularity : 25,764
Check ASO Keywords of Ame Digital
2. Ame Digital’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Ame Digital in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Ame Digital in the recent period. As of 2021-03-15, among the Ame Digital‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Ame Digital's the proportion of networks impressions are placed like this:
Facebook's proportion is 50.0%,
Audience Network's proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-15, Ame Digital‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of Ame Digital
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Ame Digital. We can see some advertising trends.
Top 1 Ad Creative of Ame Digital
Ad Details ：
Headline ：Clique e saiba mais.
Text ：Reabasteça o tanque e o bolso com 10% de cashback. Nos Postos Petrobras, quem paga com o app Ame tem dinheiro de volta.
Top 2 Ad Creative of Ame Digital
Ad Details ：
Headline ：Pague tudo com Ame e ganhe cashback!
Text ：
Top 3 Ad Creative of Ame Digital
Ad Details ：
Headline ：Ame Digital
Text ：O app pra pagar suas compras e receber cashback. Faça sua conta, é de graça!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 17 | 40 | 37 |
| Popularity | 276 | 217 | 201 |
| Dimensions | 320 x 400 | 400 x 224 | 417 x 417 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Angola,Portugal,Brazil | Brazil | Angola,Brazil,Portugal |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for Ame Digital in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Ame Digital's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Ame Digital, you can click the app name below to view related reports, or you can find more info in ASOTools.