Amor Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Amor’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Amor.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Amor
App Name : Amor
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : Amor Team
Publisher :
Total creative ads during the time period : 2,417
Duration : 41
Popularity : 174,670
2. Amor’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Amor in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Amor in the recent period. As of 2020-09-07, among the Amor‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 34.57%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 61.73%, Carousel category’s proportion is 3.7%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Amor’s the proportion of networks impressions are placed like this:
Instagram’s proportion is 28.35%,
Messenger’s proportion is 28.35%,
Facebook’s proportion is 24.34%,
Audience Network’s proportion is 18.96%,
’s proportion is .
In the date of 2020-09-07, Amor‘s network with the most ads is Instagram and its proportion is 32.1%.
3. Top 3 Ad Creative Analysis of Amor
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Amor. We can see some advertising trends.
Top 1 Ad Creative of Amor
Ad Details ：
Headline ：Amor
Text ：You will take away your bored life and will make it interesting by chatting and meeting new friends here on Amor. Amor is the faster social application, and our users can quickly meet strangers and content after using Amor. You can easily chat with strangers, or you can make video calls with them at...
Top 2 Ad Creative of Amor
Ad Details ：
Headline ：Amor
Text ：You will take away your bored life and will make it interesting by chatting and meeting new friends here on Amor. Amor is the faster social application, and our users can quickly meet strangers and content after using Amor. You can easily chat with strangers, or you can make video calls with them at...
Top 3 Ad Creative of Amor
Ad Details ：
Headline ：Amor
Text ：You will take away your bored life and will make it interesting by chatting and meeting new friends here on Amor. Amor is the faster social application, and our users can quickly meet strangers and content after using Amor. You can easily chat with strangers, or you can make video calls with them at...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 40 | 40 | 40 |
| Popularity | 216 | 216 | 216 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Audience Network | Audience Network |
| Related Ads | 1 | 1 | 1 |
| Countries | Saudi Arabia | Saudi Arabia | Saudi Arabia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Amor in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Amor’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Amor, you can click the app name below to view related reports.