Fitness World Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Fitness World's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Fitness World.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Fitness World
App Name : Fitness World
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Fitness World Group
Publisher : Instagram,Facebook,Korean Food Recipes - 10k Recipes,Ameba,Light Bible: Daily Verses, Prayer, Audio Bible,YouCam Nails - Manicure Salon for Custom Nail Art
Total creative ads during the time period : 564
Duration : 662
Popularity : 57,948
Check ASO Keywords of Fitness World
2. Fitness World’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Fitness World in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Fitness World in the recent period. As of 2021-03-15, among the Fitness World‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 82.5%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 17.5%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Fitness World's the proportion of networks impressions are placed like this:
Facebook's proportion is 40.88%,
Instagram's proportion is 28.59%,
Audience Network's proportion is 26.01%,
Messenger's proportion is 4.53%,
's proportion is .
In the date of 2021-03-15, Fitness World‘s network with the most ads is Facebook and its proportion is 35.83%.
3. Top 3 Ad Creative Analysis of Fitness World
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Fitness World. We can see some advertising trends.
Top 1 Ad Creative of Fitness World
Ad Details ：
Headline ：
Text ：ONLINE TRÆNING: PULS STYRKE MED CHRISTOPHER 🔥
Er du klar til at få pulsen op? Så får du her en smagsprøve på 25 minutters Online Puls Styrke, som du kan træne i centret eller hjemme i stuen:
1️⃣ 45 sek. Planke Walkouts
2️⃣ 45 sek. Planke Walkouts + 45 sek. Speed Runs
3️⃣ 45 sek. Planke Walkouts + 45 sek. Speed Runs + 45 sek. Leg Raises
4️⃣ 45 sek. Speed Runs + 45 sek. Leg Raises
5️⃣ 45 sek. Leg Raises
Hold 15 sek. pause mellem hvert sæt.
Hvis du kan klare mere, så træn det fulde program sammen med Christopher - find det i app'en eller lige her: https://fal.cn/3boJm. 💪
Sæt igang!
Top 2 Ad Creative of Fitness World
Ad Details ：
Headline ：Online Træning: Puls Styrke
Text ：ONLINE TRÆNING: PULS STYRKE MED CHRISTOPHER 🔥
Er du klar til at få pulsen op? Så får du her en smagsprøve på 25 minutters Online Puls Styrke, som du kan træne i centret eller hjemme i stuen:
1️⃣ 45 sek. Planke Walkouts
2️⃣ 45 sek. Planke Walkouts + 45 sek. Speed Runs
3️⃣ 45 sek. Planke Walkouts + 45 sek. Speed Runs + 45 sek. Leg Raises
4️⃣ 45 sek. Speed Runs + 45 sek. Leg Raises
5️⃣ 45 sek. Leg Raises
Hold 15 sek. pause mellem hvert sæt.
Hvis du kan klare mere, så træn det fulde program sammen med Christopher - find det i app'en eller lige her: https://fal.cn/3boJm. 💪
Sæt igang!
Top 3 Ad Creative of Fitness World
Ad Details ：
Headline ：
Text ：ONLINE TRÆNING: PULS STYRKE MED CHRISTOPHER 🔥
Er du klar til at få pulsen op? Så får du her en smagsprøve på 25 minutters Online Puls Styrke, som du kan træne i centret eller hjemme i stuen:
1️⃣ 45 sek. Planke Walkouts
2️⃣ 45 sek. Planke Walkouts + 45 sek. Speed Runs
3️⃣ 45 sek. Planke Walkouts + 45 sek. Speed Runs + 45 sek. Leg Raises
4️⃣ 45 sek. Speed Runs + 45 sek. Leg Raises
5️⃣ 45 sek. Leg Raises
Hold 15 sek. pause mellem hvert sæt.
Hvis du kan klare mere, så træn det fulde program sammen med Christopher - find det i app'en eller lige her: https://fal.cn/3boJm. 💪
Sæt igang!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 126 | 125 | 58 |
| Popularity | 966 | 955 | 376 |
| Dimensions | 400 x 400 | 400 x 400 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 14 | 14 | 1 |
| Countries | Denmark | Denmark | Denmark |
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for Fitness World in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Fitness World's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Fitness World, you can click the app name below to view related reports, or you can find more info in ASOTools.