Digicel Call International Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Digicel Call International's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Digicel Call International.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Digicel Call International
App Name : Digicel Call International
Logo：
OS : iOS
Network : Facebook,Google Ads(Admob),Instagram
Developer : Digicel Group Limited
Publisher : Instagram,Facebook,Cook1Cook - 食譜新體驗，你的美食煮場！,The Boy Who Cried Wolf Interactive Book iBigToy,How to tie a tie,Kuran-ı Kerim - Sesli Sureler - 114 Adet
Total creative ads during the time period : 292
Duration : 168
Popularity : 44,983
Check ASO Keywords of Digicel Call International
2. Digicel Call International’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Digicel Call International in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Digicel Call International in the recent period. As of 2021-03-15, among the Digicel Call International‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 38.1%, Playable Ads category's proportion is 0.0%, Image category's proportion is 61.9%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Digicel Call International's the proportion of networks impressions are placed like this:
Instagram's proportion is 25.23%,
Audience Network's proportion is 25.19%,
Messenger's proportion is 25.06%,
Facebook's proportion is 24.52%,
's proportion is .
In the date of 2021-03-15, Digicel Call International‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Digicel Call International
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Digicel Call International. We can see some advertising trends.
Top 1 Ad Creative of Digicel Call International
Ad Details ：
Headline ：More Choices, One Convenient Place
Text ：Top up with talk & data rates that work for you, international calling, send money back home, and more!
Top 2 Ad Creative of Digicel Call International
Ad Details ：
Headline ：More Choices, One Convenient Place
Text ：Top up with talk & data rates that work for you, international calling, send money back home, and more!
Top 3 Ad Creative of Digicel Call International
Ad Details ：
Headline ：More Choices, One Convenient Place
Text ：Top up with talk & data rates that work for you, international calling, send money back home, and more!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 117 | 117 | 117 |
| Popularity | 865 | 863 | 862 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Canada,United Kingdom | United Kingdom,Canada | United Kingdom,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Digicel Call International in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Digicel Call International's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Digicel Call International, you can click the app name below to view related reports, or you can find more info in ASOTools.