Ashley Madison Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Ashley Madison's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Ashley Madison.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Ashley Madison
App Name : Ashley Madison
Logo：
OS : Android
Network : AppLovin,Google Ads(Admob),Mobvista
Developer : Ruby Life Inc.
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Total creative ads during the time period : 9,136
Duration : 1,195
Popularity : 15,101
Check ASO Keywords of Ashley Madison
2. Ashley Madison’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Ashley Madison in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Ashley Madison in the recent period. As of 2021-05-28, among the Ashley Madison‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 50.0%, Carousel category's proportion is 50.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-28, Ashley Madison's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
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In the date of 2021-05-28, Ashley Madison‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Ashley Madison
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Ashley Madison. We can see some advertising trends.
Top 1 Ad Creative of Ashley Madison
Ad Details ：
Headline ：Find Your Moment.
Text ：Find A Match in Your Area.
Top 2 Ad Creative of Ashley Madison
Ad Details ：
Headline ：Ashley Madison
Text ：The official Ashley Madison app.Now completely redesigned to provide you wi......
Top 3 Ad Creative of Ashley Madison
Ad Details ：
Headline ：Find Your Moment.
Text ：Find A Match in Your Area.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 97 | 219 | 64 |
| Popularity | 793 | 616 | 406 |
| Dimensions | 512 x 250 | 1200 x 627 | 640 x 360 |
| Creative Type | Image | Image | Video |
| Network | Google Ads(Admob) | Mobvista | Google Ads(Admob) |
| Related Ads | 1 | 4 | 1 |
| Countries | United Kingdom,Australia,Canada,United States | United States,Canada,Australia,United Kingdom | Canada,Australia,United States,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Ashley Madison in recent advertising is Google Ads(Admob), and the main creative type is Image.
In conclusion: The above is a free Ashley Madison's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Ashley Madison, you can click the app name below to view related reports, or you can find more info in ASOTools.