Baby2Body: Pregnancy Wellness Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Baby2Body: Pregnancy Wellness's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Baby2Body: Pregnancy Wellness.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Baby2Body: Pregnancy Wellness
App Name : Baby2Body: Pregnancy Wellness
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : Baby2Body Limited
Publisher : Instagram,Facebook,Fotor - Photo Editor&Collage,胎儿估重计算器,TopBuzz: Notícias,Vídeos, GIFs,SmartNews: Local Breaking News
Total creative ads during the time period : 987
Duration : 1,305
Popularity : 343,546
Check ASO Keywords of Baby2Body: Pregnancy Wellness
2. Baby2Body: Pregnancy Wellness’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Baby2Body: Pregnancy Wellness in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Baby2Body: Pregnancy Wellness in the recent period. As of 2021-03-15, among the Baby2Body: Pregnancy Wellness‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 58.33%, Playable Ads category's proportion is 0.0%, Image category's proportion is 13.19%, Carousel category's proportion is 28.47%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Baby2Body: Pregnancy Wellness's the proportion of networks impressions are placed like this:
Instagram's proportion is 27.35%,
Facebook's proportion is 27.27%,
Audience Network's proportion is 25.05%,
Messenger's proportion is 20.33%,
's proportion is .
In the date of 2021-03-15, Baby2Body: Pregnancy Wellness‘s network with the most ads is Audience Network and its proportion is 26.39%.
3. Top 3 Ad Creative Analysis of Baby2Body: Pregnancy Wellness
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Baby2Body: Pregnancy Wellness. We can see some advertising trends.
Top 1 Ad Creative of Baby2Body: Pregnancy Wellness
Ad Details ：
Headline ：#1 Pregnancy Wellness App
Text ：
Top 2 Ad Creative of Baby2Body: Pregnancy Wellness
Ad Details ：
Headline ：#1 Pregnancy Workout App
Text ：Baby2Body takes the guesswork out of staying fit, eating well, and keeping calm during pregnancy - with expert-led coaching and guidance specific to your stage.
Top 3 Ad Creative of Baby2Body: Pregnancy Wellness
Ad Details ：
Headline ：#1 Workout App for New Moms
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 305 | 275 | 367 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 400 x 400 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Video | Image | Video |
| Network | Audience Network | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | Samoa,Georgia,Haiti,Estonia,Qatar,Finland,The United States Virgin Islands,Burundi,Armenia,Cook Is,Malawi,Belarus,United States,Hungary,Tajikistan,Namibia,Mexico,Nauru,Philippines | Spain | United States,Dominican,Kazakhstan,Lebanon,India,Saudi Arabia,United Kingdom,Colombia,Ghana,Canada,Botswana,Libyan Arab Jm,Niue,United Arab Emirates,Australia,Ecuador,Oman,Mali,Nigeria |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Baby2Body: Pregnancy Wellness in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Baby2Body: Pregnancy Wellness's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Baby2Body: Pregnancy Wellness, you can click the app name below to view related reports, or you can find more info in ASOTools.