Bank of Melbourne Banking Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Bank of Melbourne Banking's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Bank of Melbourne Banking.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Bank of Melbourne Banking
App Name : Bank of Melbourne Banking
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : St.George Bank Limited
Publisher : Instagram,Fotor - Photo Editor&Collage,Facebook
Total creative ads during the time period : 12
Duration : 762
Popularity : 2,761
Check ASO Keywords of Bank of Melbourne Banking
2. Bank of Melbourne Banking’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Bank of Melbourne Banking in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Bank of Melbourne Banking in the recent period. As of 2021-05-17, among the Bank of Melbourne Banking‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 100.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-17, Bank of Melbourne Banking's the proportion of networks impressions are placed like this:
Instagram's proportion is 66.67%,
Facebook's proportion is 33.33%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-17, Bank of Melbourne Banking‘s network with the most ads is Instagram and its proportion is 66.67%.
3. Top 3 Ad Creative Analysis of Bank of Melbourne Banking
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Bank of Melbourne Banking. We can see some advertising trends.
Top 1 Ad Creative of Bank of Melbourne Banking
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Top 2 Ad Creative of Bank of Melbourne Banking
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Top 3 Ad Creative of Bank of Melbourne Banking
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Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 0 | 0 | 0 |
| Popularity | |||
| Dimensions | |||
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| Network | |||
| Related Ads | 0 | 0 | 0 |
| Countries | |||
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Through the above analysis, we can see that the most effective channel for Bank of Melbourne Banking in recent advertising is , and the main creative type is .
In conclusion: The above is a free Bank of Melbourne Banking's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Bank of Melbourne Banking, you can click the app name below to view related reports, or you can find more info in ASOTools.