Cosmico Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Cosmico's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Cosmico.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Cosmico
App Name : Cosmico
Logo：
OS : iOS
Network : Facebook,Instagram,Google Ads(Admob)
Developer : Bright Idea Education Limited
Publisher : Instagram,儿童英语学习游戏 - ABC水果市场,My Talking Dog 2,我的疯狂赛车——设计、造型与驾驶,Cruise Kids
Total creative ads during the time period : 21
Duration : 166
Popularity : 1,943
Check ASO Keywords of Cosmico
2. Cosmico’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Cosmico in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Cosmico in the recent period. As of 2020-12-05, among the Cosmico‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-12-05, Cosmico's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-12-05, Cosmico‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Cosmico
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Cosmico. We can see some advertising trends.
Top 1 Ad Creative of Cosmico
Ad Details ：
Headline ：Space Math App - Ages 5 - 11
Text ：COSMICO blends the best features of an educational app and a game, and takes your children on a deep space adventure with a difference. Now they must venture beyond the stars in the Cosmico X spaceship and discover the secrets of mathematics. But can they handle the training, command the controls...
Top 2 Ad Creative of Cosmico
Ad Details ：
Headline ：Space Math App - Ages 5 - 11
Text ：COSMICO blends the best features of an educational app and a game, and takes your children on a deep space adventure with a difference. Now they must venture beyond the stars in the Cosmico X spaceship and discover the secrets of mathematics. But can they handle the training, command the controls...
Top 3 Ad Creative of Cosmico
Ad Details ：
Headline ：Space Math App - Ages 5 - 11
Text ：COSMICO blends the best features of an educational app and a game, and takes your children on a deep space adventure with a difference. Now they must venture beyond the stars in the Cosmico X spaceship and discover the secrets of mathematics. But can they handle the training, command the controls...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 31 | 31 | 31 |
| Popularity | 161 | 160 | 160 |
| Dimensions | 1000 x 600 | 1000 x 600 | 1000 x 600 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United Kingdom | United Kingdom | United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Cosmico in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Cosmico's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Cosmico, you can click the app name below to view related reports, or you can find more info in ASOTools.