BetterMe: Calm, Sleep, Meditate Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the BetterMe: Calm, Sleep, Meditate’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps BetterMe: Calm, Sleep, Meditate.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of BetterMe: Calm, Sleep, Meditate

App Name : BetterMe: Calm, Sleep, Meditate

Logo

BetterMe: Calm, Sleep, Meditate-SocialPeta

OS : Android

Network : Facebook,Instagram,Messenger

Developer : BetterMe Limited

Publisher :

Total creative ads during the time period : 62

Duration : 166

Popularity : 25,729

2. BetterMe: Calm, Sleep, Meditate’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser BetterMe: Calm, Sleep, Meditate in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of BetterMe: Calm, Sleep, Meditate in the recent period. As of 2020-09-07, among the BetterMe: Calm, Sleep, Meditate‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 88.89%, Carousel category’s proportion is 11.11%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, BetterMe: Calm, Sleep, Meditate’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 30.78%,

Audience Network’s proportion is 23.07%,

Instagram’s proportion is 23.07%,

Messenger’s proportion is 23.07%,

’s proportion is .

In the date of 2020-09-07, BetterMe: Calm, Sleep, Meditate‘s network with the most ads is Facebook and its proportion is 33.33%.

3. Top 3 Ad Creative Analysis of BetterMe: Calm, Sleep, Meditate

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of BetterMe: Calm, Sleep, Meditate. We can see some advertising trends.

Top 1 Ad Creative of BetterMe: Calm, Sleep, Meditate

Ad Details :

Headline :Discover the power of meditation😌

Text :Meditation for people who can’t meditate! Take just a few minutes out of each day to bring yourself to a state of calm and wellness and balance your life using a combination of guided meditations and mindfulness techniques. The techniques are a simple, practical relaxation method for anyone. You w...

Top 2 Ad Creative of BetterMe: Calm, Sleep, Meditate

Ad Details :

Headline :Discover the power of meditation😌

Text :Meditation for people who can’t meditate! Take just a few minutes out of each day to bring yourself to a state of calm and wellness and balance your life using a combination of guided meditations and mindfulness techniques. The techniques are a simple, practical relaxation method for anyone. You w...

Top 3 Ad Creative of BetterMe: Calm, Sleep, Meditate

Ad Details :

Headline :Discover the power of meditation😌

Text :Meditation for people who can’t meditate! Take just a few minutes out of each day to bring yourself to a state of calm and wellness and balance your life using a combination of guided meditations and mindfulness techniques. The techniques are a simple, practical relaxation method for anyone. You w...

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 119 119 119
Popularity 894 885 884
Dimensions 1080 x 1080 1080 x 1080 1080 x 1080
Creative Type Image Image Image
Network Facebook Audience Network Messenger
Related Ads 1 1 1
Countries United States,Belarus,Puerto Rico,Mexico,United Kingdom,Canada,Brazil Canada,United Kingdom,Belarus,Mexico,Puerto Rico,United States,Brazil Brazil,Puerto Rico,Mexico,United Kingdom,United States,Belarus,Canada
Language English English English

Through the above analysis, we can see that the most effective channel for BetterMe: Calm, Sleep, Meditate in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free BetterMe: Calm, Sleep, Meditate’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to BetterMe: Calm, Sleep, Meditate, you can click the app name below to view related reports.