BILLA Czech Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the BILLA Czech's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps BILLA Czech.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of BILLA Czech
App Name : BILLA Czech
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : BILLA AG
Publisher : Instagram,Facebook
Total creative ads during the time period : 260
Duration : 577
Popularity : 44,924
Check ASO Keywords of BILLA Czech
2. BILLA Czech’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser BILLA Czech in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of BILLA Czech in the recent period. As of 2021-05-23, among the BILLA Czech‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 85.71%, Carousel category's proportion is 14.29%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-23, BILLA Czech's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-05-23, BILLA Czech‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of BILLA Czech
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of BILLA Czech. We can see some advertising trends.
Top 1 Ad Creative of BILLA Czech
Ad Details ：
Headline ：BILLA | Kořeněné tacos s pečeným květákem
Text ：Premiéra přípravy domáchích tortill Vás hned nadchne a pocit výsledku bude k nezaplacení. V kombinaci s výtvořením tacos a květákem jak ho neznáte. Doby, kdy jste znali pouze smažené květákové hlavičky jsou pryč. Objevte kouzlo pečeného květáku v kurkumě nebo na kari...
Top 2 Ad Creative of BILLA Czech
Ad Details ：
Headline ：BILLA | Kuřecí Wellington a brokolice s mandlemi
Text ：Pokud se nebojíte experimentovat, zkuste tento netradiční recept na proslulý pokrm Wellington. Vůně, kterou díky němu v kuchyni vykouzlíte, vám jednoznačně učaruje. Maso zabalené do listového těsta pak podávejte s brokolicí a mandlemi.
Top 3 Ad Creative of BILLA Czech
Ad Details ：
Headline ：BILLA I Zapečené gnocchi
Text ：Voňavé gnocchi? Tak těch bychom mohli sníst celý hrnec! Tento recept je v podstatě základní a záleží jen na vás, jak si ho vylepšíte. Fantazii se meze nekladou, nicméně rozhodně doporučujeme vypečenou slaninu, papriku můžete případně nahradit dýní nebo cuketou a bazalku...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 82 | 82 | 82 |
| Popularity | 999 | 601 | 597 |
| Dimensions | 1200 x 627 | 1920 x 1080 | 1920 x 1080 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 60 | 1 | 1 |
| Countries | Czech,Slovak | Slovak,Czech | Czech,Slovak |
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for BILLA Czech in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free BILLA Czech's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to BILLA Czech, you can click the app name below to view related reports, or you can find more info in ASOTools.