Bonzun IVF Competitive Intelligence｜Ad Analysis by SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Bonzun IVF's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Bonzun IVF.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Bonzun IVF

App Name : Bonzun IVF

Logo：

OS : iOS

Network : Facebook,Audience Network,Instagram

Developer : Bonzun Health Information AB

Publisher : Instagram,Facebook

Total creative ads during the time period : 46

Duration : 375

Popularity : 6,800

Check ASO Keywords of Bonzun IVF

2. Bonzun IVF’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Bonzun IVF in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Bonzun IVF in the recent period. As of 2021-03-16, among the Bonzun IVF‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 40.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 60.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Bonzun IVF's the proportion of networks impressions are placed like this:

Messenger's proportion is 26.84%,

Audience Network's proportion is 24.99%,

Instagram's proportion is 24.36%,

Facebook's proportion is 23.82%,

's proportion is .

In the date of 2021-03-16, Bonzun IVF‘s network with the most ads is Facebook and its proportion is 25.0%.

3. Top 3 Ad Creative Analysis of Bonzun IVF

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Bonzun IVF. We can see some advertising trends.

Top 1 Ad Creative of Bonzun IVF

Ad Details ：

Headline ：Bonzun IVF, get pregnant with IVF

Text ：An IVF App - When trying to conceive

Top 2 Ad Creative of Bonzun IVF

Ad Details ：

Headline ：Bonzun IVF, get pregnant with IVF

Text ：The world’s first complete IVF app

Top 3 Ad Creative of Bonzun IVF

Ad Details ：

Headline ：Bonzun IVF, get pregnant with IVF

Text ：An IVF App - When trying to conceive

Basic Info of Top 3 Ad Creative

Through the above analysis, we can see that the most effective channel for Bonzun IVF in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Bonzun IVF's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Bonzun IVF, you can click the app name below to view related reports, or you can find more info in ASOTools.

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