兔聊 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 兔聊's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 兔聊.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 兔聊
App Name : 兔聊
Logo：
OS : Android
Network : 百度,百度贴吧,好看视频
Developer : 深圳市镜玩科技有限公司
Publisher : 百度,百度,百度贴吧
Total creative ads during the time period : 211
Duration : 644
Popularity : 21,681
Check ASO Keywords of 兔聊
2. 兔聊’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 兔聊 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 兔聊 in the recent period. As of 2021-03-11, among the 兔聊‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, 兔聊's the proportion of networks impressions are placed like this:
好看视频's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-11, 兔聊‘s network with the most ads is 好看视频 and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of 兔聊
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 兔聊. We can see some advertising trends.
Top 1 Ad Creative of 兔聊
Ad Details ：
Headline ：在北京，喜欢年龄大的，想聊天的进群...
Text ：
Top 2 Ad Creative of 兔聊
Ad Details ：
Headline ：北京附近的半夜睡不着，起来嗨！喜欢就可以聊天视频的软件！
Text ：
Top 3 Ad Creative of 兔聊
Ad Details ：
Headline ：武汉成年人附近交友群，不着重物质，喜欢就聊聊~
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 89 | 86 | 88 |
| Popularity | 705 | 687 | 672 |
| Dimensions | 1140 x 640 | 1140 x 640 | 1140 x 640 |
| Creative Type | Image | Image | Image |
| Network | 百度 | 百度贴吧 | 百度 |
| Related Ads | 1 | 1 | 1 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for 兔聊 in recent advertising is 百度, and the main creative type is Image.
In conclusion: The above is a free 兔聊's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 兔聊, you can click the app name below to view related reports, or you can find more info in ASOTools.