BookJane Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the BookJane's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps BookJane.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of BookJane
App Name : BookJane
Logo：
OS : Android
Network : Facebook,Audience Network
Developer : BookJane Inc
Publisher : Facebook
Total creative ads during the time period : 15
Duration : 1,493
Popularity : 1,245
Check ASO Keywords of BookJane
2. BookJane’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser BookJane in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of BookJane in the recent period. As of 2021-05-24, among the BookJane‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-24, BookJane's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-24, BookJane‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of BookJane
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of BookJane. We can see some advertising trends.
Top 1 Ad Creative of BookJane
Ad Details ：
Headline ：Join healthcare professionals who work when they want
Text ：Over 4 million caregivers will be needed by 2030 in the US and Canada. There's a crisis...We're solving it.
Top 2 Ad Creative of BookJane
Ad Details ：
Headline ：BookJane for Agencies
Text ：Join senior care’s most powerful labour marketplace. Connect with the 700+ senior care facilities we work with across Canada who are looking for agency staffing resources. Sign-up Today ► http://ow.ly/HiYP50CSoyj
Top 3 Ad Creative of BookJane
Ad Details ：
Headline ：BookJane for Agencies
Text ：Connect with the 700+ senior care facilities we work with across Canada who are looking for agency staffing resources. Sign-up Today ► http://ow.ly/HiYP50CSoyj
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 66 | 28 | 28 |
| Popularity | 214 | 172 | 171 |
| Dimensions | 600 x 314 | 600 x 337 | 600 x 337 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 4 | 14 | 14 |
| Countries | United States,United Kingdom,Australia,Canada | Canada,United States,United Kingdom,Australia | United States,Canada,United Kingdom,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for BookJane in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free BookJane's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to BookJane, you can click the app name below to view related reports, or you can find more info in ASOTools.