Booktopia by Rakuten Kobo Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Booktopia by Rakuten Kobo's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Booktopia by Rakuten Kobo.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Booktopia by Rakuten Kobo
App Name : Booktopia by Rakuten Kobo
Logo：
OS : Android
Network : Google Ads(Admob),Instagram,Messenger
Developer : Kobo Books
Publisher : Instagram,صور اسلاميه وادعيه اسلامية وخلفيات اسلامية بدون نت,Facebook,Princesses paint coloring book,Indian GK 2017 : General Knowledge Of happn India,American Pronunciation - English Phonics & Usage
Total creative ads during the time period : 19
Duration : 229
Popularity : 1,460
Check ASO Keywords of Booktopia by Rakuten Kobo
2. Booktopia by Rakuten Kobo’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Booktopia by Rakuten Kobo in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Booktopia by Rakuten Kobo in the recent period. As of 2021-03-23, among the Booktopia by Rakuten Kobo‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-23, Booktopia by Rakuten Kobo's the proportion of networks impressions are placed like this:
Instagram's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-23, Booktopia by Rakuten Kobo‘s network with the most ads is Instagram and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Booktopia by Rakuten Kobo
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Booktopia by Rakuten Kobo. We can see some advertising trends.
Top 1 Ad Creative of Booktopia by Rakuten Kobo
Ad Details ：
Headline ：The electrifying new thriller from Linwood Barclay
Text ：‘I couldn’t put it down, and you won’t be able to, either. If you enjoy thrillers, this is the real deal. It never lets up.’ - Stephen King
Top 2 Ad Creative of Booktopia by Rakuten Kobo
Ad Details ：
Headline ：The electrifying new thriller from Linwood Barclay
Text ：‘I couldn’t put it down, and you won’t be able to, either. If you enjoy thrillers, this is the real deal. It never lets up.’ - Stephen King
Top 3 Ad Creative of Booktopia by Rakuten Kobo
Ad Details ：
Headline ：
Text ：Misunderstandings and injured pride stand in the way of true love in this charming rural romance from an award-winning author.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 15 | 15 | 11 |
| Popularity | 85 | 85 | 74 |
| Dimensions | 338 x 600 | 338 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Australia,United States,Canada,United Kingdom | United States,Australia,Canada,United Kingdom | Australia,New Zealand |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Booktopia by Rakuten Kobo in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Booktopia by Rakuten Kobo's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Booktopia by Rakuten Kobo, you can click the app name below to view related reports, or you can find more info in ASOTools.