Capshot Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Capshot's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Capshot.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Capshot
App Name : Capshot
Logo：
OS : iOS
Network : Facebook,Messenger,Audience Network
Developer : Dirtcube Interactive LLP
Publisher : Instagram,School Bus Adventure,Can Knockdown,Phone for Play - Creative Fun,香港凶宅資料庫,史上最坑爹的游戏2
Total creative ads during the time period : 119
Duration : 285
Popularity : 18,910
Check ASO Keywords of Capshot
2. Capshot’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Capshot in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Capshot in the recent period. As of 2021-03-15, among the Capshot‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 50.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 50.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Capshot's the proportion of networks impressions are placed like this:
Instagram's proportion is 28.49%,
Facebook's proportion is 28.44%,
Messenger's proportion is 21.58%,
Audience Network's proportion is 21.49%,
's proportion is .
In the date of 2021-03-15, Capshot‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Capshot
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Capshot. We can see some advertising trends.
Top 1 Ad Creative of Capshot
Ad Details ：
Headline ：Go Vocal for Local!
Text ：Calling all Meme lovers! Capshot is the one-stop App for creating & sharing amazing content. Download the App, create/remix funny memes from hundreds of templates and share them with your friends! INSTALL THE APP NOW!
Top 2 Ad Creative of Capshot
Ad Details ：
Headline ：Go Vocal for Local!
Text ：Calling all Meme lovers! Capshot is the one-stop App for creating & sharing amazing content. Download the App, create/remix funny memes from hundreds of templates and share them with your friends! INSTALL THE APP NOW!
Top 3 Ad Creative of Capshot
Ad Details ：
Headline ：Go Vocal for Local!
Text ：Calling all Meme lovers! Capshot is the one-stop App for creating & sharing amazing content. Download the App, create/remix funny memes from hundreds of templates and share them with your friends! INSTALL THE APP NOW!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 124 | 124 | 124 |
| Popularity | 909 | 909 | 746 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Audience Network | |
| Related Ads | 1 | 1 | 2 |
| Countries | India | India | India |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Capshot in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free Capshot's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Capshot, you can click the app name below to view related reports, or you can find more info in ASOTools.