Care.com: Find Babysitters & Caregivers Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Care.com: Find Babysitters & Caregivers's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Care.com: Find Babysitters & Caregivers.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Care.com: Find Babysitters & Caregivers
App Name : Care.com: Find Babysitters & Caregivers
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Care.com Inc
Publisher : Instagram,Connected 9 Ball (コネクテッドナインボール),sultanagung78 ( SA78 ),ABC & 123 Origami,Writing Japanese Alphabets - Hiragana Script
Total creative ads during the time period : 242
Duration : 476
Popularity : 28,550
Check ASO Keywords of Care.com: Find Babysitters & Caregivers
2. Care.com: Find Babysitters & Caregivers’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Care.com: Find Babysitters & Caregivers in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Care.com: Find Babysitters & Caregivers in the recent period. As of 2021-04-12, among the Care.com: Find Babysitters & Caregivers‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 33.33%, Playable Ads category's proportion is 0.0%, Image category's proportion is 33.33%, Carousel category's proportion is 33.33%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-04-12, Care.com: Find Babysitters & Caregivers's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-04-12, Care.com: Find Babysitters & Caregivers‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Care.com: Find Babysitters & Caregivers
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Care.com: Find Babysitters & Caregivers. We can see some advertising trends.
Top 1 Ad Creative of Care.com: Find Babysitters & Caregivers
Ad Details ：
Headline ：Check childcare off your list!
Text ：Local sitters & nannies are ready to help
Top 2 Ad Creative of Care.com: Find Babysitters & Caregivers
Ad Details ：
Headline ：The right nanny makes all the difference.
Text ：Nannies near you are ready to help
Top 3 Ad Creative of Care.com: Find Babysitters & Caregivers
Ad Details ：
Headline ：The right nanny makes all the difference
Text ：Nannies near you are ready to help
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 88 | 85 | 79 |
| Popularity | 626 | 597 | 542 |
| Dimensions | 2048 x 1365 | 2048 x 1365 | 2048 x 1365 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Care.com: Find Babysitters & Caregivers in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Care.com: Find Babysitters & Caregivers's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Care.com: Find Babysitters & Caregivers, you can click the app name below to view related reports, or you can find more info in ASOTools.