EKO Smile Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the EKO Smile’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps EKO Smile.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of EKO Smile

App Name : EKO Smile

Logo

EKO Smile-SocialPeta

OS : Android

Network : Facebook,Messenger,Instagram

Developer : CRM.COM Software

Publisher : Big Emoji - large emoji for all chat messengers,BeautyPlus - Easy Photo Editor Selfie Camera

Total creative ads during the time period : 135

Duration : 180

Popularity : 12,743

2. EKO Smile’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser EKO Smile in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of EKO Smile in the recent period. As of 2020-09-07, among the EKO Smile‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 94.12%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 5.88%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, EKO Smile’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 31.73%,

Audience Network’s proportion is 30.67%,

Instagram’s proportion is 18.86%,

Messenger’s proportion is 18.74%,

’s proportion is .

In the date of 2020-09-07, EKO Smile‘s network with the most ads is Facebook and its proportion is 29.41%.

3. Top 3 Ad Creative Analysis of EKO Smile

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of EKO Smile. We can see some advertising trends.

Top 1 Ad Creative of EKO Smile

Ad Details :

Headline :ΕΚΟ Smile App - Release Pump από το κινητό σου!

Text :

Top 2 Ad Creative of EKO Smile

Ad Details :

Headline :Κατέβασέ το & κάνε την εγγραφή σου!

Text :

Top 3 Ad Creative of EKO Smile

Ad Details :

Headline :Κατέβασέ το & κάνε την εγγραφή σου!

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 59 40 40
Popularity 379 221 219
Dimensions 400 x 224 426 x 426 426 x 426
Creative Type Video Video Video
Network Facebook Instagram Messenger
Related Ads 1 1 1
Countries Cyprus Cyprus Cyprus
Language NA NA NA

Through the above analysis, we can see that the most effective channel for EKO Smile in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free EKO Smile’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to EKO Smile, you can click the app name below to view related reports.