Carve The Pencil Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Carve The Pencil's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Carve The Pencil.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Carve The Pencil
App Name : Carve The Pencil
Logo：
OS : Android
Network : Instagram,Messenger,Audience Network
Developer : ZPLAY Games
Publisher : Instagram,Facebook,666,Fruit Rivals - Juicy Blast,HD Abstract Images
Total creative ads during the time period : 1,375
Duration : 151
Popularity : 438,440
Check ASO Keywords of Carve The Pencil
2. Carve The Pencil’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Carve The Pencil in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Carve The Pencil in the recent period. As of 2021-03-15, among the Carve The Pencil‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Carve The Pencil's the proportion of networks impressions are placed like this:
Facebook's proportion is 26.18%,
Messenger's proportion is 24.34%,
Audience Network's proportion is 24.34%,
Instagram's proportion is 24.33%,
Mobvista's proportion is 0.63%.
In the date of 2021-03-15, Carve The Pencil‘s network with the most ads is Audience Network and its proportion is 24.7%.
3. Top 3 Ad Creative Analysis of Carve The Pencil
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Carve The Pencil. We can see some advertising trends.
Top 1 Ad Creative of Carve The Pencil
Ad Details ：
Headline ：Download a new cool game!
Text ：Enjoyable pencil sharpening experience!
Top 2 Ad Creative of Carve The Pencil
Ad Details ：
Headline ：Download a new cool game!
Text ：Enjoyable pencil sharpening experience!
Top 3 Ad Creative of Carve The Pencil
Ad Details ：
Headline ：Download a new cool game!
Text ：Enjoyable pencil sharpening experience!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 142 | 142 | 142 |
| Popularity | 954 | 954 | 954 |
| Dimensions | 426 x 426 | 240 x 426 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | Australia,United States | United States,Australia | Australia,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Carve The Pencil in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Carve The Pencil's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Carve The Pencil, you can click the app name below to view related reports, or you can find more info in ASOTools.