Castle Defender: Idle Defense Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Castle Defender: Idle Defense's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Castle Defender: Idle Defense.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Castle Defender: Idle Defense

App Name : Castle Defender: Idle Defense


Castle Defender: Idle Defense-SocialPeta

OS : iOS

Network : Facebook,Messenger,Audience Network


Publisher : Instagram,Facebook,GulogGratis

Total creative ads during the time period : 243

Duration : 329

Popularity : 35,005

2. Castle Defender: Idle Defense’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Castle Defender: Idle Defense in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Castle Defender: Idle Defense in the recent period. As of 2021-03-15, among the Castle Defender: Idle Defense‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 85.71%, Playable Ads category's proportion is 0.0%, Image category's proportion is 14.29%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Castle Defender: Idle Defense's the proportion of networks impressions are placed like this:

Facebook's proportion is 35.26%,

Instagram's proportion is 32.66%,

Messenger's proportion is 16.05%,

Audience Network's proportion is 16.03%,

's proportion is .

In the date of 2021-03-15, Castle Defender: Idle Defense‘s network with the most ads is Facebook and its proportion is 25.0%.

3. Top 3 Ad Creative Analysis of Castle Defender: Idle Defense

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Castle Defender: Idle Defense. We can see some advertising trends.

Top 1 Ad Creative of Castle Defender: Idle Defense

Ad Details :

Headline :✨แลกรับรหัสวีไอพี: ILOVECASTLE

Text :สร้างประวัติอาณาจักรของคุณเอง
อัญเชิญอัพเกรดและปลุกนักรบของคุณในเกมป้องกันมหากาพย์ 🏹

Top 2 Ad Creative of Castle Defender: Idle Defense

Ad Details :

Headline :🥇 VIP Giftcode: ILOVECASTLE

Text :

Top 3 Ad Creative of Castle Defender: Idle Defense

Ad Details :

Headline :Top 1 Game Thủ thành Offline 👉

Text :‎Come up with a strategy - tower idle defense offline games for free! Become a leader and idle defender your warriors from the invading monsters, like crazed zombies and more in CASTLE DEFENDER: Hero Idle Defense TD! Use cross bowl to snipe the monsters and summon your hero (use gems to summon 1 c...

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 300 307 278
Popularity 963 940 936
Dimensions 320 x 400 400 x 224 600 x 600
Creative Type Video Video Image
Network Facebook Facebook Facebook
Related Ads 3 3 3
Countries Thailand,Vietnam Germany,Liechtenstein,Austria,Vietnam Australia,United Kingdom,United States,Canada,Vietnam
Language Thai German English

Through the above analysis, we can see that the most effective channel for Castle Defender: Idle Defense in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Castle Defender: Idle Defense's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Castle Defender: Idle Defense, you can click the app name below to view related reports, or you can find more info in ASOTools.