Cat Mansion! Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Cat Mansion!'s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Cat Mansion!.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Cat Mansion!
App Name : Cat Mansion!
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : Deliany LLC
Publisher : Instagram,Facebook,Puzzler word search,少儿英语 学画画 彩页 : 手指 油漆,萌果消消乐:爱消除糖果点点消,开心快乐对对碰:2016冰果消除传奇,3d VR Roller Coaster : Climb-ing Simulator,史上最坑爹的游戏11（史小坑巧解不解之谜）
Total creative ads during the time period : 190
Duration : 100
Popularity : 15,012
Check ASO Keywords of Cat Mansion!
2. Cat Mansion!’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Cat Mansion! in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Cat Mansion! in the recent period. As of 2021-03-15, among the Cat Mansion!‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Cat Mansion!'s the proportion of networks impressions are placed like this:
Facebook's proportion is 39.68%,
Audience Network's proportion is 34.17%,
Instagram's proportion is 26.15%,
's proportion is ,
's proportion is .
In the date of 2021-03-15, Cat Mansion!‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Cat Mansion!
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Cat Mansion!. We can see some advertising trends.
Top 1 Ad Creative of Cat Mansion!
Ad Details ：
Headline ：Goodbye Stress 👋
Text ：Purr-fect Game 🐈
Build your own kitty mansion where they can hang out all the time 😺
Top 2 Ad Creative of Cat Mansion!
Ad Details ：
Headline ：Goodbye Stress 👋
Text ：Purr-fect Game 🐈
Build your own kitty mansion where they can hang out all the time 😺
Top 3 Ad Creative of Cat Mansion!
Ad Details ：
Headline ：Meow 😺
Text ：😍This game is so adorable! Tap here for cuteness overload. ❤️
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 86 | 66 | 52 |
| Popularity | 255 | 221 | 185 |
| Dimensions | 426 x 320 | 426 x 320 | 240 x 426 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 4 | 3 | 2 |
| Countries | Brazil,United Kingdom,Bulgaria,Australia,Germany,Norway,Singapore,Netherlands,Canada,Italy,Korea,China,France,Argentina,Poland,Malta,South Africa,Portugal,Paraguay,Spain | Saudi Arabia,Bosnia Hercegovina,Italy,United States,Brazil,Ecuador,Cyprus,Mexico,Puerto Rico,Slovenia,Serbia and Montenegro,Isle Of Man,Honduras,Morocco,Dominican,Grenada | Slovenia,Cyprus,Mexico,Italy,Grenada,Netherlands,Japan,United Kingdom,Spain,Philippines,Saudi Arabia,Morocco,Puerto Rico,Serbia and Montenegro,Kazakhstan,Honduras,Brazil,Isle Of Man,Portugal,Korea |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Cat Mansion! in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Cat Mansion!'s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Cat Mansion!, you can click the app name below to view related reports, or you can find more info in ASOTools.