Cobasi Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Cobasi's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Cobasi.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Cobasi
App Name : Cobasi
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Cobasi
Publisher : Instagram,Korean Food Recipes - 10k Recipes,Facebook,GulogGratis,BeautyPlus - Best Selfie Cam & Easy Photo Editor,YouCam Nails - Manicure Salon for Custom Nail Art
Total creative ads during the time period : 1,490
Duration : 1,346
Popularity : 211,990
Check ASO Keywords of Cobasi
2. Cobasi’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Cobasi in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Cobasi in the recent period. As of 2021-03-16, among the Cobasi‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Cobasi's the proportion of networks impressions are placed like this:
Audience Network's proportion is 28.6%,
Messenger's proportion is 25.6%,
Instagram's proportion is 24.15%,
Facebook's proportion is 21.65%,
's proportion is .
In the date of 2021-03-16, Cobasi‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Cobasi
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Cobasi. We can see some advertising trends.
Top 1 Ad Creative of Cobasi
Ad Details ：
Headline ：Pet Shop Online Cobasi
Text ：Encontre os melhores produtos para o seu animal de estimação na Cobasi. Compre pelo site, parcele sem juros e receba em casa!
Top 2 Ad Creative of Cobasi
Ad Details ：
Headline ：Pet Shop Online Cobasi
Text ：Encontre os melhores produtos para o seu animal de estimação na Cobasi. Compre pelo site, parcele sem juros e receba em casa!
Top 3 Ad Creative of Cobasi
Ad Details ：
Headline ：Use o cupom CHEGUEI
Text ：Um APP prático e simples de usar feito especialmente para quem é dono de pet e busca por preço baixo, produtos de qualidade e diversas opções de entrega. Com o aplicativo também é possível consultar detalhes de produtos, informações sobre lojas físicas, horário de funcionamento e eventos...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 1,085 | 811 | 106 |
| Popularity | 1,000 | 999 | 822 |
| Dimensions | 1200 x 628 | 600 x 314 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Brazil,Canada,Portugal,Ireland | Brazil,Portugal,Angola | Poland,Argentina,Mexico,United Kingdom,Netherlands,Australia,Brazil,Germany,Belgium,Denmark,United States,France,Portugal,Canada,Japan,Italy,Sweden,Turkey,Spain,Ireland |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for Cobasi in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Cobasi's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Cobasi, you can click the app name below to view related reports, or you can find more info in ASOTools.