Choices: Stories You Play Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Choices: Stories You Play's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Choices: Stories You Play.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Choices: Stories You Play
App Name : Choices: Stories You Play
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Audience Network
Developer : Pixelberry Studios
Publisher : 与吸血鬼的百年之恋,Instagram,愛麗絲的精神審判,马之王子殿下,Tap Tap Music-Pop Songs,Fotor - Photo Editor&Collage,GulogGratis,Glamour Me Girl
Total creative ads during the time period : 10,000
Duration : 1,670
Popularity : 1,174,933
Check ASO Keywords of Choices: Stories You Play
2. Choices: Stories You Play’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Choices: Stories You Play in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Choices: Stories You Play in the recent period. As of 2021-03-15, among the Choices: Stories You Play‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 84.31%, Playable Ads category's proportion is 0.0%, Image category's proportion is 15.69%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Choices: Stories You Play's the proportion of networks impressions are placed like this:
Facebook's proportion is 27.22%,
Audience Network's proportion is 26.83%,
Instagram's proportion is 25.98%,
Messenger's proportion is 19.96%,
Google Ads(Admob)'s proportion is 0.0%.
In the date of 2021-03-15, Choices: Stories You Play‘s network with the most ads is Facebook and its proportion is 26.47%.
3. Top 3 Ad Creative Analysis of Choices: Stories You Play
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Choices: Stories You Play. We can see some advertising trends.
Top 1 Ad Creative of Choices: Stories You Play
Ad Details ：
Headline ：Choices! Stories You Play
Text ：Your story. Your choices. Your journey.
Top 2 Ad Creative of Choices: Stories You Play
Ad Details ：
Headline ：One CHOICE can change EVERYTHING!
Text ：
Top 3 Ad Creative of Choices: Stories You Play
Ad Details ：
Headline ：One CHOICE can change EVERYTHING!
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 251 | 286 | 227 |
| Popularity | 999 | 999 | 998 |
| Dimensions | 720 x 900 | 320 x 400 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | British Indian Ocean Territory,Eritrea,United States,New Zealand,United Kingdom,Niger,Vietnam,Kiribati,Greece,Canada,Vatican City State,Western Sahara,New Caledonia,Cocos (Keeling) Islands,Australia,Cote d'lvoire,Pitcairn Islands,Ireland | United Kingdom,United Arab Emirates,Norway,Portugal,Canada,United States,Australia | Italy,Norway,United States,United Kingdom,Australia |
| Language | NA | English | English |
Through the above analysis, we can see that the most effective channel for Choices: Stories You Play in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Choices: Stories You Play's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Choices: Stories You Play, you can click the app name below to view related reports, or you can find more info in ASOTools.