Citibanamex Móvil Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Citibanamex Móvil's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Citibanamex Móvil.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Citibanamex Móvil
App Name : Citibanamex Móvil
Logo：
OS : Android
Network : Facebook,Audience Network,Google Ads(Admob)
Developer : Banco Nacional de México S.A.
Publisher : Instagram,Facebook,空気読み力,USA Weather forecast,Treehouse Table,SHAREit - Transfer & Share
Total creative ads during the time period : 103
Duration : 845
Popularity : 13,672
Check ASO Keywords of Citibanamex Móvil
2. Citibanamex Móvil’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Citibanamex Móvil in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Citibanamex Móvil in the recent period. As of 2021-03-15, among the Citibanamex Móvil‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Citibanamex Móvil's the proportion of networks impressions are placed like this:
Messenger's proportion is 27.56%,
Facebook's proportion is 24.15%,
Audience Network's proportion is 24.15%,
Instagram's proportion is 24.15%,
's proportion is .
In the date of 2021-03-15, Citibanamex Móvil‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Citibanamex Móvil
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Citibanamex Móvil. We can see some advertising trends.
Top 1 Ad Creative of Citibanamex Móvil
Ad Details ：
Headline ：Usa la app
Text ：
Top 2 Ad Creative of Citibanamex Móvil
Ad Details ：
Headline ：Usa la app
Text ：¿Sabías que puedes pagar sin usar efectivo ni tarjetas? Usa tu App para pagar con código QR a cualquier banco.
Top 3 Ad Creative of Citibanamex Móvil
Ad Details ：
Headline ：
Text ：Adiós a la fila en sucursal, paga tu tarjeta de Crédito Citibanamex a través de Citibanamex Móvil® y/o BancaNet® y si eres de los primeros en hacerlo del 27 de julio al 30 de septiembre de 2020, podrías ganar la renta de una película en Cinépolis Klic.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 104 | 104 | 45 |
| Popularity | 838 | 807 | 264 |
| Dimensions | 400 x 400 | 400 x 400 | 320 x 400 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Mexico | Mexico | Mexico |
| Language | Filipino | Spanish | Spanish |
Through the above analysis, we can see that the most effective channel for Citibanamex Móvil in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Citibanamex Móvil's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Citibanamex Móvil, you can click the app name below to view related reports, or you can find more info in ASOTools.