CityHealth Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the CityHealth's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps CityHealth.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of CityHealth
App Name : CityHealth
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : LIFE IS HARD
Publisher : Instagram,Facebook,Photo Editor & Pic Collage - Sweet Selfie Camera,DU Battery Saver - Battery Charger Battery Life,DU Cleaner – Memory cleaner clean phone cache,SHAREit - Transfer & Share,Text Free: WiFi Calling App
Total creative ads during the time period : 20
Duration : 610
Popularity : 1,352
Check ASO Keywords of CityHealth
2. CityHealth’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser CityHealth in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of CityHealth in the recent period. As of 2020-08-31, among the CityHealth‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-31, CityHealth's the proportion of networks impressions are placed like this:
Instagram's proportion is 50.01%,
Facebook's proportion is 49.99%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-08-31, CityHealth‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of CityHealth
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of CityHealth. We can see some advertising trends.
Top 1 Ad Creative of CityHealth
Ad Details ：
Headline ：City Health: cum folosim aplicatia
Text ：Ti-am pregatit un clip video care te va ajuta sa folosesti mai usor aplicatia CityHealth.
O sa poti invata cum sa iti creezi un cont nou, cum sa il personalizezi sau cum poti face prima ta sesizare.
Credem noi ca este un tur complet al aplicatiei si ca iti va fi de folos dupa ce vei descarca aplicatia prin link-ul de mai jos:
http://onelink.to/qher4s
#implica-te #raporteaza #prioritizeaza
Top 2 Ad Creative of CityHealth
Ad Details ：
Headline ：City Health: cum folosim aplicatia
Text ：Ti-am pregatit un clip video care te va ajuta sa folosesti mai usor aplicatia CityHealth.
O sa poti invata cum sa iti creezi un cont nou, cum sa il personalizezi sau cum poti face prima ta sesizare.
Credem noi ca este un tur complet al aplicatiei si ca iti va fi de folos dupa ce vei descarca aplicatia prin link-ul de mai jos:
http://onelink.to/qher4s
#implica-te #raporteaza #prioritizeaza
Top 3 Ad Creative of CityHealth
Ad Details ：
Headline ：Comunitati inteligente: digitalizarea interactiunii cu cetateanul
Text ：Implicarea in identificarea problemelor locale, dar si contributia la gasirea solutiilor potrivite pentru comunitate defineste Cetateanul Smart, care devine un actor important in viata unei localitati.
Un prim pas in imputernicirea cetatenilor este digitalizarea administratiei locale si oferirirea de canale usor de accesat pentru acestia, in comunicarea cu primaria si functionarii publici.
Joi, 16 iulie, de la ora 12:00, vom discuta cu Dan Lungu (Coordonator Proiect Smart Village CIUGUD) despre felul in care echipa primului smart village din Romania intelege sa isi sustina cetatenii, pentru ca acestia sa poata contribui activ la imbunatatirea calitatii vietii in comunitate.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 24 | 24 | 27 |
| Popularity | 134 | 133 | 108 |
| Dimensions | 400 x 224 | 400 x 224 | 640 x 360 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 14 | 14 | 3 |
| Countries | Romania | Romania | Romania |
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for CityHealth in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free CityHealth's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to CityHealth, you can click the app name below to view related reports, or you can find more info in ASOTools.