Coin Master Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Coin Master's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Coin Master.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Coin Master
App Name : Coin Master
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Audience Network
Developer : Moon Active
Publisher : Instagram,Facebook,USA Weather forecast,Treehouse Table,SHAREit - Transfer & Share,UC Mini-Download Video Status & Movies
Total creative ads during the time period : 8,821
Duration : 1,807
Popularity : 1,168,772
Check ASO Keywords of Coin Master
2. Coin Master’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Coin Master in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Coin Master in the recent period. As of 2021-03-15, among the Coin Master‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 98.51%, Playable Ads category's proportion is 1.49%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Coin Master's the proportion of networks impressions are placed like this:
Facebook's proportion is 36.54%,
Audience Network's proportion is 29.5%,
Messenger's proportion is 11.93%,
Instagram's proportion is 11.13%,
UnityAds's proportion is 7.42%.
In the date of 2021-03-15, Coin Master‘s network with the most ads is Facebook and its proportion is 29.85%.
3. Top 3 Ad Creative Analysis of Coin Master
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Coin Master. We can see some advertising trends.
Top 1 Ad Creative of Coin Master
Ad Details ：
Headline ：Coin Master
Text ：They stole your Coins! Join the Vikings in their amazing journey of building the biggest empire that was ever built.
Top 2 Ad Creative of Coin Master
Ad Details ：
Headline ：Coin Master
Text ：They stole your Coins! Join the Vikings in their amazing journey of building the biggest empire that was ever built.
Top 3 Ad Creative of Coin Master
Ad Details ：
Headline ：Coin Master
Text ：They stole your Coins! Join the Vikings in their amazing journey of building the biggest empire that was ever built.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 304 | 615 | 296 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1280 x 720 | 800 x 320 | 1280 x 720 |
| Creative Type | Video | Image | Video |
| Network | |||
| Related Ads | 1 | 2 | 1 |
| Countries | Australia,Malaysia,Canada,United States,United Kingdom | United States,Malaysia,Australia,United Kingdom,Canada | United States,Australia,Canada,United Kingdom,Malaysia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Coin Master in recent advertising is Twitter, and the main creative type is Video.
In conclusion: The above is a free Coin Master's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Coin Master, you can click the app name below to view related reports, or you can find more info in ASOTools.