Cookie Run: Kingdom Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Cookie Run: Kingdom's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Cookie Run: Kingdom.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Cookie Run: Kingdom
App Name : Cookie Run: Kingdom
Logo：
OS : Android
Network : UnityAds,Facebook,Instagram
Developer : Devsisters Corporation
Publisher : Instagram,Facebook,やる夫のチャリ,Millionaire Australia 2020,Twins Babysitter Daycare - Caring Games,反射神経！早探しゲーム
Total creative ads during the time period : 565
Duration : 77
Popularity : 39,611
Check ASO Keywords of Cookie Run: Kingdom
2. Cookie Run: Kingdom’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Cookie Run: Kingdom in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Cookie Run: Kingdom in the recent period. As of 2021-03-16, among the Cookie Run: Kingdom‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 42.86%, Playable Ads category's proportion is 0.0%, Image category's proportion is 57.14%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Cookie Run: Kingdom's the proportion of networks impressions are placed like this:
Facebook's proportion is 24.35%,
Audience Network's proportion is 24.27%,
Instagram's proportion is 24.27%,
Messenger's proportion is 24.27%,
TikTok Audience Network's proportion is 2.84%.
In the date of 2021-03-16, Cookie Run: Kingdom‘s network with the most ads is Facebook and its proportion is 24.49%.
3. Top 3 Ad Creative Analysis of Cookie Run: Kingdom
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Cookie Run: Kingdom. We can see some advertising trends.
Top 1 Ad Creative of Cookie Run: Kingdom
Ad Details ：
Headline ：ครั้งแรกกับคุกกี้รัน RPG! Cookie Run: Kingdom 👑
Text ：หนีเตาอบสำเร็จแล้ว! เริ่มตั้งถิ่นฐาน!
สร้างอาณาจักรในแบบของคุณกับเหล่าคุกกี้! 🏰
สร้างอาณาจักรตอนนี้ 👸🏻
Top 2 Ad Creative of Cookie Run: Kingdom
Ad Details ：
Headline ：ครั้งแรกกับคุกกี้รัน RPG! Cookie Run: Kingdom 👑
Text ：หนีเตาอบสำเร็จแล้ว! เริ่มตั้งถิ่นฐาน!
สร้างอาณาจักรในแบบของคุณกับเหล่าคุกกี้! 🏰
สร้างอาณาจักรตอนนี้ 👸🏻
Top 3 Ad Creative of Cookie Run: Kingdom
Ad Details ：
Headline ：ครั้งแรกกับคุกกี้รัน RPG! Cookie Run: Kingdom 👑
Text ：หนีเตาอบสำเร็จแล้ว! เริ่มตั้งถิ่นฐาน!
สร้างอาณาจักรในแบบของคุณกับเหล่าคุกกี้! 🏰
สร้างอาณาจักรตอนนี้ 👸🏻
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 39 | 39 | 39 |
| Popularity | 193 | 193 | 192 |
| Dimensions | 426 x 426 | 426 x 426 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Thailand | Thailand | Thailand |
| Language | Thai | Thai | Thai |
Through the above analysis, we can see that the most effective channel for Cookie Run: Kingdom in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Cookie Run: Kingdom's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Cookie Run: Kingdom, you can click the app name below to view related reports, or you can find more info in ASOTools.