Cooking Mama: Let's cook! Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Cooking Mama: Let's cook!'s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Cooking Mama: Let's cook!.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Cooking Mama: Let's cook!
App Name : Cooking Mama: Let's cook!
Logo：
OS : iOS
Network : Facebook,Audience Network,Messenger
Developer : Office Create Corp.
Publisher : Instagram,Facebook,打工趣 - 最棒的兼職工作資訊平台,经营BBQ烧烤小店 - 做饭小游戏大全,Hollywood Star Designer - Celebrity Audition Day,快餐汉堡制造商 - 烧烤炉食品和厨房游戏
Total creative ads during the time period : 374
Duration : 2,131
Popularity : 71,805
Check ASO Keywords of Cooking Mama: Let's cook!
2. Cooking Mama: Let's cook!’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Cooking Mama: Let's cook! in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Cooking Mama: Let's cook! in the recent period. As of 2021-03-14, among the Cooking Mama: Let's cook!‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 9.8%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 90.2%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Cooking Mama: Let's cook!'s the proportion of networks impressions are placed like this:
Messenger's proportion is 25.37%,
Audience Network's proportion is 25.36%,
Instagram's proportion is 25.05%,
Facebook's proportion is 24.21%,
's proportion is .
In the date of 2021-03-14, Cooking Mama: Let's cook!‘s network with the most ads is Audience Network and its proportion is 25.49%.
3. Top 3 Ad Creative Analysis of Cooking Mama: Let's cook!
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Cooking Mama: Let's cook!. We can see some advertising trends.
Top 1 Ad Creative of Cooking Mama: Let's cook!
Ad Details ：
Headline ：Game memasak buat keluarga yang populer di dunia!
Text ：Mencincang, menbakar, merebus ... Memasak lauk-pauk yang lazat dengan kawalan sentuhan mudah!
Top 2 Ad Creative of Cooking Mama: Let's cook!
Ad Details ：
Headline ：Game memasak buat keluarga yang populer di dunia!
Text ：Chop, bake, stew... Cook tasty meals with easy touch controls!
Top 3 Ad Creative of Cooking Mama: Let's cook!
Ad Details ：
Headline ：Game memasak buat keluarga yang populer di dunia!
Text ：Schneiden, braten, kochen und viel mehr! Fertige per Touch-Steuerung die leckersten Gerichte!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 48 | 48 | 48 |
| Popularity | 343 | 336 | 328 |
| Dimensions | 426 x 240 | 426 x 240 | 426 x 240 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Messenger | |
| Related Ads | 19 | 20 | 19 |
| Countries | Korea,Germany,Canada,Japan,United States,France,Thailand,Malaysia,United Kingdom,Australia,Indonesia,Hong Kong | Canada,Thailand,Hong Kong,Japan,Malaysia,Australia,United States,Indonesia,Korea,United Kingdom,Germany,France,Singapore,Macau,Norway,Netherlands,New Zealand,Taiwan | Canada,Thailand,Hong Kong,Japan,Malaysia,Australia,United States,Indonesia,Korea,United Kingdom,Germany,France,New Zealand,Netherlands,Singapore,Taiwan,Norway,Macau |
| Language | Indonesian | English | German |
Through the above analysis, we can see that the most effective channel for Cooking Mama: Let's cook! in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Cooking Mama: Let's cook!'s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Cooking Mama: Let's cook!, you can click the app name below to view related reports, or you can find more info in ASOTools.