Covanta Games Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Covanta Games’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Covanta Games.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Covanta Games

App Name : Covanta Games


Covanta Games-SocialPeta

OS : iOS

Network : Google Ads(Admob),Facebook,Twitter

Developer : Covanta Holding Corporation

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Total creative ads during the time period : 315

Duration : 367

Popularity : 27,799

2. Covanta Games’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Covanta Games in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Covanta Games in the recent period. As of 2020-08-24, among the Covanta Games‘s ad creative, the Html category’s proportion is 100.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-24, Covanta Games’s the proportion of networks impressions are placed like this:

Google Ads(Admob)’s proportion is 100.0%,

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In the date of 2020-08-24, Covanta Games‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Covanta Games

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Covanta Games. We can see some advertising trends.

Top 1 Ad Creative of Covanta Games

Ad Details :

Headline :We're Still Operating

Text :Powering Today. Protecting Tomorrow

Top 2 Ad Creative of Covanta Games

Ad Details :

Headline :Providing Essential Services

Text :Powering Today. Protecting Tomorrow

Top 3 Ad Creative of Covanta Games

Ad Details :

Headline :Waste Management is an Essential Service

Text :Powering Today. Protecting Tomorrow

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 29 29 29
Popularity 109 108 108
Dimensions 2048 x 1073 2048 x 1071 2048 x 1071
Creative Type Image Image Image
Network Messenger Messenger Facebook
Related Ads 2 4 6
Countries United States United States United States
Language English English English

Through the above analysis, we can see that the most effective channel for Covanta Games in recent advertising is Messenger, and the main creative type is Image.

In conclusion: The above is a free Covanta Games’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Covanta Games, you can click the app name below to view related reports.