Day Air CU Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Day Air CU’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Day Air CU.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Day Air CU

App Name : Day Air CU

Logo

Day Air CU-SocialPeta

OS : Android

Network : Facebook,Audience Network,Instagram

Developer : Day Air Credit Union

Publisher : Fotor - Photo Editor & Collage,Video Locker - Hide Videos,GulogGratis: Køb & sælg,MakeupPlus,Bible,Alarm Clock Xtreme: Alarm, Stopwatch, Timer (Free)

Total creative ads during the time period : 53

Duration : 383

Popularity : 6,238

2. Day Air CU’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Day Air CU in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Day Air CU in the recent period. As of 2020-08-22, among the Day Air CU‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-22, Day Air CU’s the proportion of networks impressions are placed like this:

Instagram’s proportion is 50.0%,

Messenger’s proportion is 50.0%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-22, Day Air CU‘s network with the most ads is Instagram and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of Day Air CU

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Day Air CU. We can see some advertising trends.

Top 1 Ad Creative of Day Air CU

Ad Details :

Headline :Save Money. Low Rates Today!

Text :Rates won't be this low long.

Top 2 Ad Creative of Day Air CU

Ad Details :

Headline :Savings Rates as high as 1.70 APY*

Text :View our rates compared to the competition now -->

Top 3 Ad Creative of Day Air CU

Ad Details :

Headline :A Better Banking Experience

Text :Proudly serving the Miami Valley since 1945.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 100 95 51
Popularity 741 705 294
Dimensions 400 x 400 400 x 224 1200 x 628
Creative Type Video Video Image
Network Facebook Facebook Messenger
Related Ads 1 1 1
Countries United States United States United States
Language English English English

Through the above analysis, we can see that the most effective channel for Day Air CU in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Day Air CU’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Day Air CU, you can click the app name below to view related reports.