De Tijd Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the De Tijd's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps De Tijd.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of De Tijd
App Name : De Tijd
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Mediafin
Publisher : Instagram,Facebook,Blue Light Filter - Night Mode, Night Shift
Total creative ads during the time period : 89
Duration : 736
Popularity : 7,300
Check ASO Keywords of De Tijd
2. De Tijd’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser De Tijd in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of De Tijd in the recent period. As of 2021-05-26, among the De Tijd‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-26, De Tijd's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.33%,
Audience Network's proportion is 33.33%,
Messenger's proportion is 33.33%,
's proportion is ,
's proportion is .
In the date of 2021-05-26, De Tijd‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of De Tijd
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of De Tijd. We can see some advertising trends.
Top 1 Ad Creative of De Tijd
Ad Details ：
Headline ：‘Ons deelplatform vindt het krediet opnieuw uit'
Text ：Is een krediet iets positiefs? Ja, het kan een hulpmiddel zijn om persoonlijke, concrete en lokale projecten te verwezenlijken. Vanuit die sterke overtuiging hebben Frédéric Dujeux en Xavier Laoureux mozzeno.com opgericht: het eerste Belgische deelplatform waarmee particuliere beleggers onrechtstr...
Top 2 Ad Creative of De Tijd
Ad Details ：
Headline ：‘Ons deelplatform vindt het krediet opnieuw uit'
Text ：Is een krediet iets positiefs? Ja, het kan een hulpmiddel zijn om persoonlijke, concrete en lokale projecten te verwezenlijken. Vanuit die sterke overtuiging hebben Frédéric Dujeux en Xavier Laoureux mozzeno.com opgericht: het eerste Belgische deelplatform waarmee particuliere beleggers onrechtstr...
Top 3 Ad Creative of De Tijd
Ad Details ：
Headline ：Sabato Summer: nu in uw krantenwinkel
Text ：We bundelden enkele topartikels van de afgelopen maanden, van de beste adressen voor foodies tot straffe interviews met Muller Van Severen en Caroline de Maigret. Maar ook: verse staycationtips, de mooiste langeafstandsroutes van Europa en het verhaal van topmodel Liya Kebede. Enjoy!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 96 | 96 | 39 |
| Popularity | 726 | 720 | 194 |
| Dimensions | 640 x 360 | 640 x 360 | 426 x 240 |
| Creative Type | Image | Image | Video |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Belgium | Belgium | Belgium |
| Language | Dutch | Dutch | NA |
Through the above analysis, we can see that the most effective channel for De Tijd in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free De Tijd's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to De Tijd, you can click the app name below to view related reports, or you can find more info in ASOTools.