DOFUS Touch Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the DOFUS Touch's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps DOFUS Touch.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of DOFUS Touch
App Name : DOFUS Touch
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : ANKAMA GAMES
Publisher : Instagram,Facebook,USA Weather forecast,TalkU Free Calls +Free Texting +International Call,Treehouse Table,SHAREit - Transfer & Share,Turbo VPN- Free VPN Proxy Server & Secure Service
Total creative ads during the time period : 358
Duration : 1,622
Popularity : 52,379
Check ASO Keywords of DOFUS Touch
2. DOFUS Touch’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser DOFUS Touch in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of DOFUS Touch in the recent period. As of 2021-03-16, among the DOFUS Touch‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 61.54%, Playable Ads category's proportion is 0.0%, Image category's proportion is 38.46%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, DOFUS Touch's the proportion of networks impressions are placed like this:
Messenger's proportion is 25.26%,
Facebook's proportion is 25.02%,
Audience Network's proportion is 24.94%,
Instagram's proportion is 24.78%,
's proportion is .
In the date of 2021-03-16, DOFUS Touch‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of DOFUS Touch
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of DOFUS Touch. We can see some advertising trends.
Top 1 Ad Creative of DOFUS Touch
Ad Details ：
Headline ：DOFUS Touch
Text ：Twitter francophone officiel du MMO #DOFUS, par #Ankama : suivez toute l'actualité du jeu ! // Et retrouvez-nous aussi sur #Snapchat via DOFUS_Of !
Top 2 Ad Creative of DOFUS Touch
Ad Details ：
Headline ：DOFUS Touch
Text ：Twitter francophone officiel du MMO #DOFUS, par #Ankama : suivez toute l'actualité du jeu ! // Et retrouvez-nous aussi sur #Snapchat via DOFUS_Of !
Top 3 Ad Creative of DOFUS Touch
Ad Details ：
Headline ：DOFUS Touch
Text ：Twitter francophone officiel du MMO #DOFUS, par #Ankama : suivez toute l'actualité du jeu ! // Et retrouvez-nous aussi sur #Snapchat via DOFUS_Of !
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 448 | 448 | 428 |
| Popularity | 999 | 999 | 998 |
| Dimensions | 800 x 320 | 800 x 320 | 800 x 320 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 2 | 2 |
| Countries | Belgium,Congo,Luxembourg,Monaco,Switzerland,France,Central African | France,Monaco,Central African,Congo,Switzerland,Luxembourg,Belgium | Belgium,Congo,Luxembourg,Monaco,Switzerland,France,Central African |
| Language | French | French | French |
Through the above analysis, we can see that the most effective channel for DOFUS Touch in recent advertising is Twitter, and the main creative type is Image.
In conclusion: The above is a free DOFUS Touch's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to DOFUS Touch, you can click the app name below to view related reports, or you can find more info in ASOTools.