Dominoes: Board Game Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Dominoes: Board Game's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Dominoes: Board Game.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Dominoes: Board Game
App Name : Dominoes: Board Game
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : NewPubCo, Inc
Publisher : Instagram,Facebook,Buraco Justificado Mano a Mano,Object Slice Puzzle,Army Chess by SZY,MagnoJuegos 5-EN-1
Total creative ads during the time period : 852
Duration : 445
Popularity : 63,521
Check ASO Keywords of Dominoes: Board Game
2. Dominoes: Board Game’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Dominoes: Board Game in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Dominoes: Board Game in the recent period. As of 2021-03-15, among the Dominoes: Board Game‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 96.55%, Playable Ads category's proportion is 0.0%, Image category's proportion is 3.45%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Dominoes: Board Game's the proportion of networks impressions are placed like this:
Facebook's proportion is 54.35%,
Audience Network's proportion is 14.57%,
Instagram's proportion is 14.57%,
Messenger's proportion is 14.57%,
Google Ads(Admob)'s proportion is 1.95%.
In the date of 2021-03-15, Dominoes: Board Game‘s network with the most ads is Facebook and its proportion is 27.59%.
3. Top 3 Ad Creative Analysis of Dominoes: Board Game
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Dominoes: Board Game. We can see some advertising trends.
Top 1 Ad Creative of Dominoes: Board Game
Ad Details ：
Headline ：✅
Text ：Dominoes is definitely one of the most famous board game in the world. Enjoy this free timeless classic in Draw, Block and All-Five (Muggins) modes. Draw dominoes: simple, relaxing, play your tiles on either side of the board. You only need to match the tile you have with one of the 2 ends alread...
Top 2 Ad Creative of Dominoes: Board Game
Ad Details ：
Headline ：Divirta-se agora!
Text ：Divirta-se com um dos jogos mais tradicionais das praças. Jogue agora Dominó!
Top 3 Ad Creative of Dominoes: Board Game
Ad Details ：
Headline ：Divirta-se agora!
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 131 | 188 | 118 |
| Popularity | 934 | 684 | 580 |
| Dimensions | 1080 x 1080 | 340 x 426 | 340 x 426 |
| Creative Type | Image | Video | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 6 | 2 |
| Countries | France,Australia | Brazil,Mexico | Mexico,Brazil,Tunisia,France,Turkey,Morocco,Dominican,Maldives,United States,Guatemala,Sri Lanka,Australia,Russia |
| Language | English | Portuguese | Italian |
Through the above analysis, we can see that the most effective channel for Dominoes: Board Game in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Dominoes: Board Game's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Dominoes: Board Game, you can click the app name below to view related reports, or you can find more info in ASOTools.