Word Swipe Pic Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Word Swipe Pic's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Word Swipe Pic.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Word Swipe Pic
App Name : Word Swipe Pic
Logo：
OS : Android
Network : Facebook,Messenger,Instagram
Developer : Wordfun Games
Publisher : Instagram,BeSoccer - Soccer Live Score,All Recipes Free - Food Recipes App,Crossword For Kids - Word Games For Kids,Hangman Glow Free Word Game,Cruza Palabras Gurú - Hacer Palabras en Español,BeautyPlus - Best Selfie Cam & Easy Photo Editor,Call Recorder
Total creative ads during the time period : 9,622
Duration : 550
Popularity : 691,934
Check ASO Keywords of Word Swipe Pic
2. Word Swipe Pic’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Word Swipe Pic in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Word Swipe Pic in the recent period. As of 2021-03-15, among the Word Swipe Pic‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Word Swipe Pic's the proportion of networks impressions are placed like this:
Facebook's proportion is 24.97%,
Audience Network's proportion is 24.97%,
Instagram's proportion is 24.97%,
Messenger's proportion is 24.97%,
Google Ads(Admob)'s proportion is 0.1%.
In the date of 2021-03-15, Word Swipe Pic‘s network with the most ads is Facebook and its proportion is 22.73%.
3. Top 3 Ad Creative Analysis of Word Swipe Pic
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Word Swipe Pic. We can see some advertising trends.
Top 1 Ad Creative of Word Swipe Pic
Ad Details ：
Headline ：Super fun game
Text ：How many words can you find？download the coolest game for free right now！Train your brain everyday！💕Stay young, yeah!💕
Top 2 Ad Creative of Word Swipe Pic
Ad Details ：
Headline ：Make your brain active
Text ：How many words can you find？Harder than you think, try it!
Top 3 Ad Creative of Word Swipe Pic
Ad Details ：
Headline ：Make your brain active
Text ：How many words can you find？Harder than you think, try it!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 342 | 382 | 382 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 800 x 1000 | 800 x 1000 | 800 x 1000 |
| Creative Type | Video | Video | Video |
| Network | Messenger | Messenger | |
| Related Ads | 1 | 2 | 2 |
| Countries | India | Pakistan,India | Pakistan,India |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Word Swipe Pic in recent advertising is Messenger, and the main creative type is Video.
In conclusion: The above is a free Word Swipe Pic's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Word Swipe Pic, you can click the app name below to view related reports, or you can find more info in ASOTools.