Drybar Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Drybar’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Drybar.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Drybar

App Name : Drybar



OS : iOS

Network : Facebook,Google Ads(Admob),Audience Network

Developer : Drybar

Publisher : Fotor - Photo Editor & Collage,Cronometer – Nutrition Tracker,Tattoo Designs App,Push Ups - Fitness,Super Army Diet Plan,Cyber Boxing Free,Super Fish Jabber Gold,Грибы

Total creative ads during the time period : 98

Duration : 420

Popularity : 10,115

2. Drybar’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Drybar in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Drybar in the recent period. As of 2020-08-27, among the Drybar‘s ad creative, the Html category’s proportion is 57.14%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 42.86%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-27, Drybar’s the proportion of networks impressions are placed like this:

Google Ads(Admob)’s proportion is 100.0%,

’s proportion is ,

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In the date of 2020-08-27, Drybar‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Drybar

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Drybar. We can see some advertising trends.

Top 1 Ad Creative of Drybar

Ad Details :

Headline :Drybar Ann Arbor Now Open

Text :No Cuts. No Color. Just Blowouts.

Top 2 Ad Creative of Drybar

Ad Details :

Headline :

Text :Sit back, relax, and enjoy a #treatyourself blowout at @theDrybar—you've earned it! 💛 https://t.co/U4Sw1OCDKv #SuburbanSquare https://t.co/TtMZQbXP9A

Top 3 Ad Creative of Drybar

Ad Details :

Headline :Get $15 Off Your Blowout!

Text :Never underestimate the power of a good hair day. Take $15 off your first blowout with code: CHEERS15. *Valid Sunday-Thursday only. Select locations. Expires 9/5/19.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 26 8 1
Popularity 100 66 51
Dimensions 1080 x 1080 1080 x 1080
Creative Type Image Image Image
Network Facebook Twitter Facebook
Related Ads 2 1 1
Countries United States Canada,United Kingdom,United States,Australia Australia,United States,United Kingdom,Canada
Language English English English

Through the above analysis, we can see that the most effective channel for Drybar in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Drybar’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Drybar, you can click the app name below to view related reports.