DStv Competitive Intelligence|Ad Analysis by SocialPeta

DStv Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the DStv's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps DStv.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of DStv

App Name : DStv

Logo

DStv-SocialPeta

OS : iOS

Network : Twitter,Facebook,Audience Network

Developer : Multichoice Support Services (Pty) Ltd

Publisher : Instagram,Facebook,7 Minute Workout,30 Day Fitness Challenge - Workout at Home,BeautyPlus - Best Selfie Cam & Easy Photo Editor,Alarm Clock Xtreme: Alarm, Reminders, Timer (Free)

Total creative ads during the time period : 2,088

Duration : 2,476

Popularity : 121,703

Check ASO Keywords of DStv

2. DStv’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser DStv in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of DStv in the recent period. As of 2021-03-16, among the DStv‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, DStv's the proportion of networks impressions are placed like this:

Facebook's proportion is 33.33%,

Audience Network's proportion is 33.33%,

Instagram's proportion is 33.33%,

's proportion is ,

's proportion is .

In the date of 2021-03-16, DStv‘s network with the most ads is Facebook and its proportion is 33.33%.

3. Top 3 Ad Creative Analysis of DStv

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of DStv. We can see some advertising trends.

Top 1 Ad Creative of DStv

Ad Details :

Headline :2019 Africa Cup of Nations

Text :Missed some of the AFCON action? Highlights are available daily on DStv Catch Up for every single match, make sure you don't miss any of the goals ⚽️

Top 2 Ad Creative of DStv

Ad Details :

Headline :

Text :Happy #SpringDay South Africa 🌸💐🌼 https://t.co/tqk3fHPjot

Top 3 Ad Creative of DStv

Ad Details :

Headline :

Text :Of all the talent competitions and shows, which one is your fave? 1. Idols 2. So You Think You Can Dance 3. Britain/America/SA's Got Talent Catch this new & unique one called The Gong Show on  @MNet Ch101 every Sunday at 5pm. https://t.co/7ruXOwc5K5

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 3 225 225
Popularity 1,000 994 993
Dimensions 1080 x 1080
Creative Type Image Image Image
Network Facebook Twitter Twitter
Related Ads 5 1 1
Countries United States,Australia,United Kingdom,Canada United Kingdom,United States,Australia,Canada United Kingdom,United States,Canada,Australia
Language English English English

Through the above analysis, we can see that the most effective channel for DStv in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free DStv's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to DStv, you can click the app name below to view related reports, or you can find more info in ASOTools.