Ecwid Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Ecwid’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Ecwid.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Ecwid
App Name : Ecwid
Logo：
OS : Android
Network : Facebook,Google Ads(Admob),Instagram
Developer : Ecwid
Publisher : YouCam Nails - Manicure Salon for Custom Nail Art,Criminal Case,30 Day Fitness Challenge - Workout at Home,HuffPost - News & Politics,Fotor - Photo Editor & Collage,123 Kids Fun ANIMAL BAND Free Kids Top Music Games,Ameba
Total creative ads during the time period : 961
Duration : 1,230
Popularity : 145,569
2. Ecwid’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Ecwid in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Ecwid in the recent period. As of 2020-09-07, among the Ecwid‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 13.33%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 80.0%, Carousel category’s proportion is 6.67%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Ecwid’s the proportion of networks impressions are placed like this:
Instagram’s proportion is 49.04%,
Messenger’s proportion is 46.98%,
YouTube’s proportion is 3.92%,
Facebook’s proportion is 0.06%,
’s proportion is .
In the date of 2020-09-07, Ecwid‘s network with the most ads is Instagram and its proportion is 46.67%.
3. Top 3 Ad Creative Analysis of Ecwid
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Ecwid. We can see some advertising trends.
Top 1 Ad Creative of Ecwid
Ad Details ：
Headline ：How to Sell Online
Text ：So you’re ready to start selling online. Now the million dollar question… where do you start? Before you can begin selling online, you’ll need to know what you’re selling. Not sure what you’re selling yet? No problem. Here are a few tactics to help you choose the right product to launch your store.
Top 2 Ad Creative of Ecwid
Ad Details ：
Headline ：Sell everywhere
Text ：Such a simple platform that does so much!
Top 3 Ad Creative of Ecwid
Ad Details ：
Headline ：Get started for FREE!
Text ：Fast, powerful, & easy-to-use
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 257 | 222 | 182 |
| Popularity | 999 | 998 | 987 |
| Dimensions | 345 x 517 | 750 x 750 | 1200 x 628 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 101 | 1 |
| Countries | United States,Australia,Canada,United Kingdom | Canada,United States,Australia,United Kingdom | United Kingdom,United States,Canada,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Ecwid in recent advertising is Pinterest, and the main creative type is Image.
In conclusion: The above is a free Ecwid’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Ecwid, you can click the app name below to view related reports.